Sr. Performance Marketing Manager
Own and scale paid media across Google, LinkedIn, Meta, and emerging channels. Build AI-augmented ABM programs, run structured experiments, and drive sourced and influenced pipeline.
Performance Marketing Strategist
Owns and scales paid acquisition across Google, LinkedIn, and emerging channels for B2B SaaS pipeline growth. Leverages AI for creative production, automation, experimentation, and funnel optimization. Requires 7+ years performance marketing experience with proven revenue impact.
120k – 170kNew York, NYPerformance MarketingHybrid7+ YOE
About the role
Responsibilities
- Design and build scalable acquisition systems across paid, organic, and lifecycle channels
- Strategic and repeatable delivery of consistent MQL pipeline
- Develop automated workflows for campaign creation, optimization, and reporting using APIs and AI tools
- Create high-velocity experimentation frameworks across ads, landing pages, and funnel conversion points
- Leverage LLMs and AI tools to generate, test, and iterate on ad creatives and messaging at scale
- Build and maintain marketing data pipelines (e.g., connecting CRM, product data, and ad platforms)
- Analyze funnel performance, attribution, and conversion trends
- Partner with RevOps, Sales, and Product to improve lead quality, routing, and conversion rates
- Optimize conversion rates across the website and key funnel steps (visitor → lead → opportunity)
- Identify and test new acquisition channels, including emerging AI-native platforms
- Support and enhance signal-based and intent-driven marketing programs
Qualifications
- 7+ years of experience in performance marketing or demand generation in B2B SaaS
- Depth of expertise in PPC, Outbound, Email, CRO, SEO, audience targeting, and campaign measurement/optimization
- Experience working with AI-forward products or marketing AI-driven solutions
- Proven track record of driving pipeline and revenue from paid channels
- Deep understanding of attribution, funnel metrics, and B2B buying journeys
- Experience managing agencies and cross-functional stakeholders
- Strong analytical skills and comfort with performance data and reporting tools
- Familiarity with marketing tech stacks such as HubSpot, Salesforce, Clearbit, Apollo, Navattic, and Asana
- Experience experimenting with and using AI tools for campaign optimization, creative generation, and workflow automation
- Excellent communication and collaboration skills
Nice-to-Haves
- Experience in CX and/or AI-native SaaS companies
- Experience with CRO and landing page optimization
- Familiarity with intent-based or signal-driven marketing
Skills
Google AdsLinkedin AdsPpcHubSpotSalesforceClearbitApolloAI ToolsLLMsCroSEOAttribution Modeling
Similar roles
Performance Marketing jobsSenior SEM Manager
The Senior SEM Manager will own and scale paid search as a strategic demand channel, driving growth across B2C and B2B motions. This role involves setting global paid search strategy, managing a significant budget, and leveraging AI tools for campaign development and optimization.
Senior Campaign Strategist
As a Senior Campaign Strategist, you will develop and execute strategic advertising campaigns, optimize ad placements, and provide data-driven insights to clients. This role requires a strong analytical background and experience in performance marketing.
Senior Campaign Strategist, Advertiser Success
The Senior Campaign Strategist will develop and execute strategic advertising campaigns, optimize ad placements, and provide data-driven insights to clients. This role requires a strong analytical background and experience in performance marketing.
Senior Marketing Campaign Manager
As a Senior Marketing Campaign Manager, you will lead strategic multi-channel marketing campaigns, manage website optimization, and own paid social initiatives. This role focuses on driving pipeline growth through effective campaign design and channel management, working closely with Go-to-Market, Sales, Product, and Design teams.