Manager, Event Marketing
Lead and scale Ramp's third-party events program as a demand generation channel. Own strategy, budget, pipeline targets, and team development while partnering with Sales, Finance, and Marketing leadership.
What You'll Do
- Set the program-level investment strategy and operating framework across all event surfaces, connecting individual channel strategies to Ramp's broader GTM priorities
- Build, lead, and develop a team of event marketers; set clear expectations, develop talent, and create the operating model that lets the team execute at scale
- Own the cross-portfolio view - standards, prioritization criteria, and operating model - that enables individual event surfaces to execute with consistency and efficiency
- Identify and expand into new industries, customer segments, and geographies that align with Ramp's growth strategy
- Own aggregate pipeline goals for the third-party events program; partner with surface leads to set targets, track performance, and surface cross-program learnings
- Own total program budget and allocation across surfaces; partner with Finance on planning, forecasting, and making the case for resource investment
- Build the systems, reporting infrastructure, and operating rhythms that allow the program to scale efficiently without breaking
- Bring a forward-looking perspective on AI and automation - identifying and implementing tools or workflows that improve team efficiency, event targeting, and decision-making
- Represent Ramp externally at key industry events; serve as an organizational thought partner on events as a growth channel
What You Need
- 8+ years of experience in event marketing, field marketing, or demand generation at a B2B company
- Proven track record driving significant, measurable pipeline and revenue impact through events programs at scale
- Deep experience owning large third-party event portfolios end-to-end - strategy, execution, and performance measurement
- Experience building and leading teams; you know how to hire, develop, and retain strong people
- Executive-level stakeholder management skills; comfortable influencing and aligning with Sales, Finance, and Marketing leadership
- Strong financial acumen - experience owning large budgets, building business cases, and tying spend to outcomes
- Systems thinker: you build processes and infrastructure that outlast any single event
- Excellent judgment in ambiguous, fast-moving environments
Nice-to-Haves
- Experience at a high-growth B2B SaaS or fintech company
- Experience building event programs targeting mid-market and enterprise customers
- Experience launching events strategy in new verticals, industries, or geographies
- Demonstrated use of AI or automation to improve event marketing workflows or outcomes
Benefits
- Flexible PTO
- Unlimited AI token usage
- Centralized home-office equipment ordering
- Health and wellness stipend
- Budget for intra-office travel
- Weekly coffee stipend
- 100% medical, dental & vision insurance coverage for you, with partial coverage for dependents
- One Medical annual membership
- 401(k), including employer match on contributions made while employed by Ramp
- Fertility HRA (up to $10,000 per year)
- Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay
- Pet insurance
- In-office perks: lunch, snacks, drinks, and more
- Relocation support to NYC or SF (as needed)
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