Growth Marketing Lead
Owns end-to-end growth including lifecycle marketing, performance channels (paid search/social), SEO/AEO, website optimization, and analytics infrastructure. Requires 6-8+ years in growth/performance marketing with strong analytics and experimentation skills.
What you’ll do
- Own lifecycle marketing end to end — onboarding, activation, expansion, and re-engagement.
- Run performance marketing across paid search, paid social, and other acquisition channels.
- Build and scale SEO and AEO programs focused on durable, compounding demand.
- Own the website as a conversion surface — messaging, experimentation, and funnel optimization.
- Design and maintain the analytics stack: attribution, dashboards, cohort analysis, and reporting.
- Define growth KPIs and create tight feedback loops with sales and product.
- Run fast, disciplined experiments and turn what works into repeatable systems.
What we’re looking for
- 6–8+ years of experience in growth or performance marketing.
- Deep strength in analytics — you’re comfortable with attribution, funnels, cohorts, and experimentation.
- Proven experience running lifecycle, paid, and search programs.
- Experience building growth infrastructure from scratch.
- High-execution mindset: you like doing the work, not just planning it.
- Strong systems thinker who thrives in ambiguity.
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