Founding Brand Designer
Staff-level Brand Designer shaping Modal’s visual identity across web, campaigns, editorial, events, and out-of-home experiences. The role requires 7+ years of brand design experience with technically complex products, strong craft in typography and composition, and the ability to build scalable brand systems.
About the job
Responsibilities
- Define and evolve Modal’s visual identity across web, marketing, campaigns, and editorial, building a cohesive brand system.
- Lead concept development and execution for digital and out-of-home brand campaigns, from paid social to large-format outdoor.
- Own branded event and go-to-market experiences, including environments, collateral, swag, and conference presence.
- Codify the brand’s design language, principles, and operating rules as it matures.
- Mentor and critique other designers while helping maintain a coherent, ambitious studio output.
- Move quickly while maintaining a high quality bar.
Requirements
- 7+ years of brand design experience building brands for technically complex products such as developer tools, infrastructure, or AI.
- Portfolio demonstrating exceptional typography, color, composition, and a distinctive point of view.
- Experience creating brand systems spanning identity, motion, and web.
- Ability to interpret and contribute to brand strategy.
- Strong ownership, execution, and organizational skills.
- Strong taste and the ability to articulate and defend design decisions while responding constructively to feedback.
- Collaborative, low-ego approach with a willingness to share credit and contribute positively to the team.
Skills
Brand Design, Visual Identity, Brand Systems, Typography, Color Theory, Composition, Motion Design, Web Design, Brand Strategy, Campaign Design, Editorial Design, Out-Of-Home Design, Mentoring
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