Senior Product Manager

Define the product strategy and build scalable platform capabilities

• Develop the long-term vision and strategy for how onX collects, structures, and activates customer-generated data as a foundational Platform capability.
• Lead discovery across customer needs, contribution behaviors, and product opportunities to identify and prioritize the highest-impact areas of investment, translating insights into a focused roadmap, clear priorities, and measurable product outcomes.
• Own the shared platform capabilities that enable product teams across Hunt, Offroad, Backcountry, and Fish to build customer-facing contribution experiences, partnering closely with engineering to deliver scalable, flexible, and reliable solutions.
• Balance the needs of individual product teams with the long-term value of reusable capabilities that can support multiple customer experiences.

Evangelize and drive alignment across the organization

• Work closely with product, design, engineering, and other cross-functional partners to understand customer problems and define shared requirements.
• Champion the platform vision across product teams, building excitement, trust, and adoption of shared capabilities that accelerate customer-facing innovation.
• Build alignment across stakeholders, communicate decisions and tradeoffs clearly, and create momentum in an ambiguous problem space.

Lead with trust and strong execution

• Lead a cross-functional squad through discovery, product definition, delivery, measurement, and iteration.
• Ensure customer trust, data quality, and responsible data use are considered throughout product development.
• Establish feedback loops that help improve the platform and make it easier for teams to adopt over time.
• Define success measures and use customer, product, and partner feedback to guide prioritization and continuous improvement.
• Leverage AI as a repeatable co-pilot throughout the product lifecycle—from synthesizing customer research and identifying patterns to accelerating product definition, prioritization, and communication—while applying strong product judgment and validating outputs against customer needs and business objectives.

Requirements

• 8+ years leading software products or platforms, including at least 4 years in product management, with experience building platform capabilities that enable mobile applications.
• Experience leading 0-to-1 or discovery-driven product initiatives in ambiguous spaces.
• Experience building platform capabilities, developer-facing products, APIs, SDKs, or shared services adopted by multiple internal teams.
• Proven ability to develop product strategy, define roadmaps, and make prioritization decisions balancing immediate needs with long-term scalability.
• Strong cross-functional leadership skills, influencing engineering, design, and product stakeholders in a matrixed environment without direct authority.
• Experience defining and measuring product success through metrics, using customer insights and data to guide decisions.
• Sound judgment balancing customer value, technical complexity, quality, and trust.
• Hands-on style, moving between strategic thinking and day-to-day execution.
• Curiosity and practical experience using AI to improve product discovery, analysis, decision-making, and execution.
• Bachelor's degree or equivalent practical experience.
• Passion for onX’s Company Values.
• Permanent US work authorization.
• Ability to travel quarterly for multiple days to a corporate office or other onX strategic location.

Nice-to-Haves

• Experience building products leveraging customer-generated, community-contributed, or crowdsourced data (e.g., mapping, navigation, reviews, or outdoor recreation platforms).
• Experience with trust & safety, content moderation, reputation systems, or data quality frameworks.
• Experience working with geospatial, location-based, or behavioral data products, including privacy and consent considerations.
• Experience operating in a matrixed organization, influencing product direction across multiple teams.
• Passion for outdoor recreation and curiosity about how people explore the outdoors.