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CensysCensysSan Francisco, CA

Product Marketing Manager, Exposure Management

Own positioning, messaging, and GTM strategy for Censys' Internet Exposure portfolio. Translate complex cybersecurity intelligence into compelling narratives, enable sales teams, and drive awareness and pipeline through campaigns and customer engagements. Requires 5+ years in product marketing with cybersecurity background preferred.

155k – 210k/yr
Remote5+ YOEProduct Marketing

About the role

What You’ll Do

  • Own and refine positioning, messaging, and narrative for the Internet Exposure portfolio
  • Translate product and competitive insights into clear, usable stories for Sales, Marketing, and customers
  • Lead go-to-market strategy and launches, driving awareness and pipeline
  • Partner with Demand Marketing to turn core narratives into campaigns and programs
  • Enable Sales with decks, battlecards, and talk tracks that improve win rates
  • Engage directly with customers and the field: Present at webinars, events, and briefings; Support high-level demos and sales conversations
  • Gather and apply customer and field feedback to continuously refine messaging
  • Drive narrative consistency across content, campaigns, sales, and communications, ensuring a unified story across all customer touchpoints
  • Partner with cross-functional teams (Product, Sales, PR, Content) to prioritize and focus messaging on the highest-impact opportunities

Skills & Experience

  • 5+ years in product marketing, product management, solutions engineering, or related roles
  • Background in cybersecurity strongly preferred, particularly Exposure Management, Attack Surface Management (ASM), cyber risk, or adjacent security markets
  • Proven ability to craft clear, compelling messaging for complex technical products
  • Experience working closely with Sales and field teams, with a strong understanding of enterprise buying cycles
  • Comfortable presenting to both technical and executive audiences
  • Able to hold your own in technical discussions (credible, not an SE)
  • Strong understanding of competitive positioning and cybersecurity market dynamics
  • Demonstrates curiosity, a willingness to learn, and sound judgment in applying AI

Nice to Have

  • Experience with Internet intelligence, Internet infrastructure, or external attack surface visibility
  • Familiarity with supplier security, security ratings, or cyber risk intelligence
  • Experience turning product insights into campaigns and demand programs
  • Experience with PLG and enterprise GTM motions
  • Comfortable working in a remote-first environment

What Success Looks Like

  • A clear, differentiated Censys narrative that resonates across demand, sales, and customer touchpoints
  • Consistent storytelling across campaigns, website, and sales materials
  • Improved sales effectiveness and win rates
  • Strong engagement and pipeline impact from GTM efforts

For high cost of living areas in the US (San Francisco / Seattle / NYC), the expected salary range for this position is $175,000 - $210,000, plus bonus eligibility and equity. For all other locations in the US, the expected salary range for this position is $155,000 - $171,000, plus bonus eligibility and equity.

Skills

Product MarketingCybersecurityexposure managementattack surface managementmessagingPositioningGo-to-Market StrategySales EnablementCompetitive AnalysisAI
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