SDR, Health Plans/Systems
SDR supporting enterprise sales to health plans and health systems by conducting account research, executing multi-channel outbound prospecting, and converting leads into opportunities. Requires 1-2+ years outbound sales experience in healthcare, strong organization, and proficiency with sequence tools.
About the job
Responsibilities
- Conduct deep research into targeted health plans (payers) and major health systems to map executive hierarchies and identify key clinical and financial stakeholders.
- Execute high-volume, highly personalized outbound campaigns using cold calling, tailored emails, and LinkedIn outreach.
- Own and follow up on marketing and event-generated leads, qualifying them and converting into commercial opportunities.
- Support three enterprise Directors of Sales by managing calendar handoffs, coordinating regional strategies, and maintaining CRM data hygiene.
- Learn and communicate Virta's clinical and financial model, including performance-based fee structures and medication deprescribing to reduce healthcare spend.
90 Day Plan
30 Days: Complete onboarding on Virta's clinical treatment, performance-based contract model, healthcare payer landscape; establish alignment with assigned Directors of Sales.
60 Days: Complete certification on enterprise messaging, objection handling, and sequence management tools; begin launching outbound sequences and cold outreach.
90 Days: Achieve proficiency in prospecting channels, consistently convert leads into high-quality meetings, and maintain an organized pipeline of opportunities.
Must-Haves
- 1–2+ years of outbound selling experience in healthcare SaaS, digital health, medical device sales, or selling to health plans/payers.
- Exceptional organizational skills and ability to manage time while supporting multiple stakeholders.
- Experience converting marketing or event-driven leads into commercial opportunities.
- Strong work ethic with willingness to make frequent cold calls and perform deep account research.
- Experience executing structured outreach using sequence-based prospecting tools (e.g., Outreach, Salesloft).
- Proactive use of AI tools to improve efficiency.
Skills
Outbound Selling, Cold Calling, Email Outreach, Linkedin Outreach, CRM, Sales Sequences, Healthcare Sales, Account Research, Lead Qualification, AI Tools
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