Leads OpenLoop’s multifunction marketing organization and builds a revenue-connected engine across demand generation, product marketing, lifecycle, brand, design, and events. Requires 12+ years of B2B marketing experience and senior leadership scaling teams and acquisition funnels.
Salary not listed
Remote12+ YOEExecutive Leadership
About the role
Responsibilities
Own marketing strategy and execution across demand generation, product marketing, lifecycle marketing, brand, and design, with outcomes tied directly to company revenue.
Lead demand generation across self-service and B2B outbound/sales-assisted acquisition motions.
Own product marketing enablement for sales, customer success, and market-facing audiences.
Lead brand and design, applying a growth marketing mindset to positioning, identity, and campaign execution.
Build event marketing as a function.
Establish metrics, dashboards, KPIs, prioritization frameworks, and regular measurement processes.
Coach and develop a multidisciplinary marketing team.
Partner with Sales and Revenue leadership to align acquisition motions.
Represent marketing to executive leadership.
Requirements
Bachelor's degree in Marketing, Business, a related field, or equivalent experience.
12+ years of B2B marketing experience, including senior leadership scaling multifunction marketing organizations.
Experience running self-service and B2B outbound funnels simultaneously.
Experience building systematic marketing operations, metrics, reporting, and prioritization frameworks in a high-growth environment.
Strong people leadership across demand generation, product marketing, lifecycle marketing, brand, and design.
Growth marketing mindset with the ability to guide brand and design teams.
Comfort using AI to improve marketing productivity, execution speed, and decision-making.
Excellent executive communication and storytelling skills.
Ability to operate in a fast-moving, high-accountability environment.
Compensation and Benefits
Medical, dental, and vision plans
Flexible spending and health savings accounts
Flexible paid time off
401(k) with company match
Life insurance
Pet insurance
Skills
B2B MarketingDemand GenerationProduct MarketingLifecycle Marketingbrand marketingmarketing operationsEvent MarketingMarketing AnalyticsAIExecutive Communication
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