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OpenLoopOpenLoopUnited States

SVP, Marketing

Leads OpenLoop’s multifunction marketing organization and builds a revenue-connected engine across demand generation, product marketing, lifecycle, brand, design, and events. Requires 12+ years of B2B marketing experience and senior leadership scaling teams and acquisition funnels.

Salary not listed
Remote12+ YOEExecutive Leadership

About the role

Responsibilities

  • Own marketing strategy and execution across demand generation, product marketing, lifecycle marketing, brand, and design, with outcomes tied directly to company revenue.
  • Lead demand generation across self-service and B2B outbound/sales-assisted acquisition motions.
  • Own product marketing enablement for sales, customer success, and market-facing audiences.
  • Lead brand and design, applying a growth marketing mindset to positioning, identity, and campaign execution.
  • Build event marketing as a function.
  • Establish metrics, dashboards, KPIs, prioritization frameworks, and regular measurement processes.
  • Coach and develop a multidisciplinary marketing team.
  • Partner with Sales and Revenue leadership to align acquisition motions.
  • Represent marketing to executive leadership.

Requirements

  • Bachelor's degree in Marketing, Business, a related field, or equivalent experience.
  • 12+ years of B2B marketing experience, including senior leadership scaling multifunction marketing organizations.
  • Experience running self-service and B2B outbound funnels simultaneously.
  • Experience building systematic marketing operations, metrics, reporting, and prioritization frameworks in a high-growth environment.
  • Strong people leadership across demand generation, product marketing, lifecycle marketing, brand, and design.
  • Growth marketing mindset with the ability to guide brand and design teams.
  • Comfort using AI to improve marketing productivity, execution speed, and decision-making.
  • Excellent executive communication and storytelling skills.
  • Ability to operate in a fast-moving, high-accountability environment.

Compensation and Benefits

  • Medical, dental, and vision plans
  • Flexible spending and health savings accounts
  • Flexible paid time off
  • 401(k) with company match
  • Life insurance
  • Pet insurance

Skills

B2B MarketingDemand GenerationProduct MarketingLifecycle Marketingbrand marketingmarketing operationsEvent MarketingMarketing AnalyticsAIExecutive Communication
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