Customer Success, Account Manager - MakeMusic
Manages high-volume customer accounts post-sales, driving renewals, expansions, and adoption through one-to-many digital strategies and personalized outreach. Requires 2-4 years in EdTech customer success, Hubspot proficiency, and strong communication skills.
Responsibilities
Account Management, Retention and Expansion:
- Manage a high-volume book of business within our scale segment, leveraging "one-to-many" strategies to drive renewals and expansion opportunities.
- Grow your assigned book of business by anticipating and proactively servicing your customers' needs, using data to identify opportunities for deeper adoption across your territory.
- Monitor client accounts, listen to customer feedback, and ensure customer satisfaction, acting as a representative of the customer internally.
- Meet or exceed a quota of renewals and expansions.
- Respond to inbound communications in a timely fashion, process orders, activate subscriptions, and in coordination with the Implementation and Support team, provide training and support when needed to assigned accounts.
- Maintain accurate client records, keeping track of changes such as point of contact, contract updates, activities, notes, and renewals in Hubspot.
- Partner with sales to drive the upsell of subscriptions in organizations, thus increasing the overall revenues and the number of high-value and mid-value accounts.
- Negotiate contracts and pricing with current customers as a part of the expansion motion, identifying opportunities to offer additional solutions.
- Provide updated information to the client about new and/or improved products or services to make upsells.
- Collaborate with management and cross-functional teams on efforts to forecast and identify growth opportunities within your territory.
Customer Marketing and Digital Motions:
- Create and execute "human-centric" customer marketing materials, including automated email sequences, in-app guides, etc. that feel like a 1:1 conversation.
- Develop digital success motions that guide customers through key milestones in their journey without requiring manual intervention for every step.
- Write compelling, brand-aligned copy for customer outreach that educates users on best practices and drives deeper product adoption.
- Partner with the team to co-design the logic for automated customer journeys.
- Leverage the tech stack (Hubspot and automation tools) to organize daily tasks and build workflows that make managing hundreds of accounts seamless.
Other:
- Collaborate among direct team members and across the brand to contribute to a Community of Best Practices.
- Default to excellent customer service in all circumstances.
- Leverage tech stack to organize and execute daily responsibilities and tasks.
- Attend trade shows to demonstrate the value and functionality of the product to the customer base and/or prospective customers.
- With direction from leadership, execute on large scale campaigns and missions as necessary.
Requirements
- 2-4 years of experience in customer success, or customer marketing in the EdTech space, with a demonstrated ability to manage a book of business and meet or exceed renewal and expansion quotas.
- Strong communication and interpersonal skills, with the ability to build and maintain customer relationships, serve as the primary point of contact, and effectively defuse challenging situations.
- Experience building "one-to-many" materials or digital success motions (e.g., automated email campaigns, webinars, or self-service resources).
- Customer-oriented mindset and a commitment to delivering excellent service, with proven success in anticipating and addressing customer needs.
- Exceptional communication and copywriting skills, with the ability to turn technical updates into warm, engaging customer content.
- Experience with data analysis and critical thinking, with the ability to use insights to identify growth and expansion opportunities.
- Proficiency in CRM systems (such as Hubspot) and other relevant tech stack tools to keep accurate client records and organize daily responsibilities.
- Contract negotiation skills, with a demonstrated ability to negotiate terms, renewals, and expansions with existing clients.
- Ability to collaborate across departments, especially with sales, implementation, marketing, and support teams, to drive upsells, facilitate product demos, and ensure consistent messaging.
- Strong organizational and time-management skills, capable of handling multiple accounts and tasks, meeting deadlines, and responding to inbound communications in a timely manner.
- Willingness to travel occasionally, including to trade shows or client sites, to represent the product and company.
Desired Qualifications
- Familiarity with MakeMusic Cloud (formerly SmartMusic), Finale and/or other widely used music education or composition platforms.
- Prior experience in the music SaaS industry or as a musician and/or music educator.
- Specific experience in a "Scale" CSM role or a background that includes Customer Marketing.
Compensation
Hourly compensation range for this role in Colorado is $23.34-$38.90. Eligible for variable compensation, including bonus. Actual pay depends on factors like experience, technical depth, geographic location, and alignment with internal peers.
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