Head of Global Events

What You'll Do

• Own the FORUM strategy end to end: vision, positioning, geographic footprint, format, and the multi-year roadmap for how the program scales.
• Build, manage, and develop the FORUM team across production, content and programming, and marketing and enablement.
• Partner with Brand and Product Marketing to ensure FORUM amplifies brand campaigns and key product launches.
• Own the content, programming, and creative bar for FORUM, including themes, session formats, speaker lineup, editorial narrative, and overall experiential design.
• Own the invite and registration strategy: the target audience mix, invite lists, RSVP funnel, and the customer/prospect journey from save-the-date through post-event.
• Own how FORUM drives sales acceleration and GTM enablement, partnering with Sales, Customer Success, and Demand Gen to bring the right accounts into the room, engineer pipeline moments into the program, brief and equip the field, and ensure disciplined follow-through.
• Design the end-to-end attendee experience, from invitation through arrival, programming, hospitality, and post-event follow-up.
• Own FORUM's partner strategy: identify and cultivate the ecosystem partners and collaborators who elevate the program.
• Serve as the executive-facing leader for FORUM, partnering directly with the CEO, CMO, and GTM leadership to shape the vision, secure executive engagement, and communicate progress, tradeoffs, and results throughout the year.
• Own the FORUM P&L, including budget planning, allocation, and ongoing visibility into ROI.
• Work with the Event Production Lead to shape agency and vendor strategy at the program level, including RFP processes for events, production, and creative partners.
• Build the systems, documentation, and playbooks that drive rigor and allow FORUM to scale globally without losing quality, from project plans and work breakdown structures to run-of-show and post-event debriefs.

What You Have

• 10+ years of experience in events, with a track record of designing and delivering flagship owned events at scale, and depth in executive engagement and integrated brand activations.
• Proven experience building, managing, and developing high-performing events teams, with a strong track record of hiring, coaching, and retaining talent.
• Experience owning content and programming for large events, including themes, session design, and speaker curation.
• Experience designing invite and registration strategies for high-consideration audiences, and driving the RSVP funnel end to end.
• Experience partnering with Sales and CS to translate events into pipeline and sales acceleration outcomes, and to enable GTM teams around a moment.
• Experience building and executing partner strategies for large-scale events, including identifying, cultivating, and activating ecosystem partners.
• Strong business acumen and financial discipline, with demonstrated experience owning and optimizing significant events budgets to drive ROI and delight attendees.
• Strategic thinker with strong change management skills, able to navigate a program through evolving priorities without losing quality.
• Strong executive presence and comfort partnering directly with C-suite and senior GTM leaders.
• Experience managing external agencies, production partners, and creative vendors across multiple simultaneous workstreams.
• Comfort operating in fast-moving environments and making sound judgment calls under ambiguity.

Compensation

$187,700 - $282,500 USD