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RampRampNew York, NY

Associate Creative Director, Customer Stories

Lead creative direction for Ramp's customer story films. Define narrative standards, write treatments, direct filmmakers, and grow a bench of editors and writers.

200k – 275k
Hybrid7+ YOEContent Marketing

About the role

What You'll Do

  • Set the creative standard for Ramp's customer films and enforce it on every project
  • Apply a story bar before any project enters production: real narrative tension, a compelling character on screen, Ramp load-bearing in the story
  • Develop and evolve the Ramp’s film series, continuing to build a recognizable body of work
  • Direct the creative for Tier 1 brand films end-to-end: brief, casting, shoot direction, editorial, final cut
  • Lead the Customer Creative team and grow a bench of editors, filmmakers, and writers
  • Govern the production tier system and establish the internal production kit
  • Partner with Product Marketing on launch films and co-build stories filmed during the creation of new products
  • Own scripting and narrative across the program — strong writing is a daily, hands-on part of the job

What You Need

  • 7+ years in film and creative direction with a portfolio that leans heavily into film: brand documentaries, character-driven branded content, or editorial work
  • Strong writing chops — narrative structure, scene-level scripting, treatments, and customer interviews are part of the daily craft
  • Strong story casting instincts — you can spot the compelling person inside a corporate org and pull a story out of someone who defaults to corporate-speak
  • Understands the structural difference between a brand film and a sales-floor film, and briefs, casts, and directs them differently
  • Experience building creative frameworks: production playbooks and brief templates
  • Experience leading a team and producing a recognizable body of work
  • Hands-on with AI tools in production and post (Runway, Descript, Adobe AI, ElevenLabs, VO3, Gemini, Midjourney)
  • A background in filmmaking-leaning agencies or in-house creative leadership at companies with a high film bar
  • Based in NYC or willing to relocate

Nice-to-Haves

  • B2B or enterprise storytelling experience
  • A network of editors, writers, and filmmakers you'd bring into our bench
  • Documentary or editorial credits outside the brand world (festival, journalism, publishing)

Skills

Film DirectionCreative DirectionScreenwritingNarrative StructureCastingStoryboardingVideo ProductionRunwayDescriptAdobe AiElevenlabsMidjourneyAi Production ToolsTeam Leadership
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