Senior Partner Marketing Manager

What You Will Do

• Enable the Ecosystem: Create "To-Partner" toolkits, playbooks, and sales enablement materials that empower partner sales teams to effectively pitch Teleport to their customers.
• Strategic Sales Alignment: Serve as the marketing lead for our Channel and Alliance managers, aligning marketing spend with territory goals to accelerate late-stage deals through partner influence.
• Design & Execute Co-Marketing Programs: Lead the strategy and execution of "With-Partner" marketing campaigns, including joint webinars, co-branded content, and digital demand generation designed to drive pipeline for both Teleport and our partners.
• Strategize and Execute Partner Events: Identify and execute partner events and activations. This includes securing speaking slots in partner theaters, organizing high-touch networking events, and managing joint sponsorships.
• Campaign Integration: Collaborate with the Global Campaigns and Product Marketing teams to ensure partner messaging is woven into our core narrative, specifically targeting the "Developer to Decision-Maker" journey.
• Lifecycle Partner Marketing: Collaborate on the end-to-end partner journey, from onboarding new technology partners to optimizing long-term co-marketing ROI.
• Measurement & Optimization: Track, analyze, and report on the impact of partner programs. You will own the metrics for partner-sourced and partner-influenced pipeline, iterating on tactics based on data-driven insights.

Qualifications

• Experience: 8+ years of experience in partner marketing within the B2B SaaS space.
• Ecosystem Knowledge: Proven track record of working with channel partners/resellers and major cloud providers like (AWS, GCP, Azure) or security/infrastructure technology partners.
• Background: In cybersecurity and knowledge of industry.
• The "Tradeshow" Mindset: You understand that events are about density and trust. You have experience managing logistics and high-stakes networking environments.
• Project Management: Exceptional ability to manage multiple stakeholders (internal and external) and meet deadlines.
• Tech Stack: Hands-on proficiency with Salesforce and marketing automation (HubSpot/Marketo). Experience with PRM (Partner Relationship Management) tools is a plus.
• Communication: You can translate deep technical concepts into value-driven stories for both business and technical audiences.
• Travel: Willingness to travel (up to 30%) to key partner hubs and major industry events.