Marketing Lead, Evals

Key Responsibilities

• Own marketing for Evals end to end, building a roadmap around high-impact programs.
• Define lifecycle stages, track performance, and optimize to drive pipeline and revenue efficiently.
• Build and run integrated campaigns across paid, email, social, and organic that bring in leads.
• Own positioning and messaging for the evals product in collaboration with research and product.
• Bring an AI-first approach to the whole workflow: campaign launches, optimization, content at scale, and reporting.
• Run the role like an owner. Build a roadmap around a few high-impact programs.

Qualifications

• 5–8+ years in B2B marketing, with hands-on work across more than one area (demand gen, product marketing, content, events). The title is flexible depending on experience.
• Depth in one or two of those areas and fluency across the rest. You can do the work yourself and you know what good looks like everywhere else.
• Built or scaled marketing at a Series B or C hypergrowth company, not just a large tech company. You've been on a small, early team and can flex across functions.
• A track record of cross-channel campaigns that moved pipeline.
• Fluent with AI and modern marketing tools for research, content, campaigns, and automation.
• You understand the speed of AI companies and can build modern demand programs to match the pace expected.
• An exceptional writer and editor with a high bar for quality and examples to prove it.

Compensation & Benefits

• Competitive salary + meaningful equity (aligned with a venture-backed, rapidly scaling AI company)
• $1.5K monthly stipend for meals
• Free Equinox membership
• $200 monthly laundry/housekeeping reimbursement
• $200 monthly personal wellness reimbursement
• Health, Dental, Vision insurance
• 401(k) with company match
• Up to $15k Relocation bonus
• $10K proximity bonus (if you live within 0.5 miles of our office)