Community Lifecycle Manager
Own the strategy, technical operations, and execution of multichannel lifecycle campaigns that educate, engage, and reactivate Reddit moderators. The role requires 7+ years of lifecycle, email, growth, or marketing technology experience, plus hands-on HubSpot, SQL, experimentation, and campaign analytics skills.
About the job
Responsibilities
- Own channel strategy and end-to-end campaign execution, including building, QA, launch, measurement, and optimization.
- Build email campaigns in HubSpot and push campaigns using Reddit’s first-party tools.
- Improve the data, segmentation, automation, and dynamic content capabilities powering moderator communications.
- Design treatment-and-control experiments and translate results into iterative test plans.
- Partner with lifecycle strategists to bring audience, messaging, and community growth strategies to market.
- Work with Product, Engineering, and Data Science to improve existing tools and develop new ways to reach moderators.
- Monitor campaign performance and email engagement health, troubleshoot technical issues, and maintain high-quality operations.
- Establish processes and technical standards to scale moderator lifecycle programs.
Requirements
- 7+ years of experience in lifecycle, email, growth, or marketing technology roles, with significant hands-on campaign execution experience.
- Experience building multichannel lifecycle programs for B2C or B2B2C audiences.
- Hands-on experience building and launching campaigns in HubSpot or a similar marketing platform.
- Understanding of marketing data infrastructure and ability to read and write basic SQL.
- Experience with A/B testing, campaign measurement, and performance analysis.
- Experience partnering with Product, Engineering, and Data Science teams.
- Strong writing, editing, and communication skills.
- Ability to create structure, solve technical problems, and build programs from zero to one.
- Familiarity with Reddit and a community-first mindset.
Nice-to-haves
- HTML or CSS knowledge.
Compensation and Benefits
- Base salary range: $154,700–$216,600 USD.
- Eligible for equity in the form of restricted stock units and, depending on the position offered, potentially commission.
- Comprehensive healthcare and income replacement programs.
- 401(k) with employer match.
- Global benefits supporting workspace, professional development, caregiving, family planning, gender-affirming care, mental health, and coaching.
- Flexible vacation and paid volunteer time off.
- Paid parental leave.
Skills
HubSpot, SQL, A/B Testing, Campaign Analytics, Lifecycle Marketing, Email Marketing, Push Notifications, Marketing Automation, Audience Segmentation, HTML, CSS
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