Outbound Business Development Representative
The Business Development Representative generates pipeline through inbound lead management, outbound prospecting, prospect discovery, and qualification. The role requires 1–2 years of relevant experience, strong communication skills, CRM proficiency, and the ability to collaborate with sales and marketing teams.
About the job
Responsibilities
- Manage and promptly follow up on inbound leads from campaigns, webinars, events, trials, website inquiries, call center activity, and other channels.
- Research target companies, accounts, and decision-makers aligned with RSA’s ideal customer profile.
- Conduct personalized outbound prospecting through cold calls, email, social media, and digital channels.
- Qualify inbound and outbound prospects through discovery conversations covering needs, pain points, priorities, current environment, and buying process.
- Schedule discovery meetings and provide Account Executives with relevant prospect and discovery information.
- Nurture prospects not yet ready for sales engagement through structured follow-up.
- Maintain accurate CRM records for leads, activities, meetings, contacts, and opportunities in Salesforce.
- Collaborate with Account Executives and Marketing on territory priorities, campaigns, events, webinars, messaging, and pipeline development.
- Monitor KPIs including qualified meetings, pipeline generated, timely lead follow-up, prospect progression, and CRM accuracy.
Requirements
- Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent practical experience.
- 1–2 years of experience in business development, sales development, lead generation, inbound sales, outbound sales, or a similar customer-facing role.
- Experience engaging prospects through inbound lead follow-up and proactive outbound prospecting.
- Excellent verbal and written communication skills.
- Strong discovery, listening, research, analytical, organizational, and time-management skills.
- Ability to identify and engage key decision-makers.
- Self-motivated, results-driven, collaborative, and comfortable in a fast-paced, target-oriented environment.
Nice to Have
- Experience in identity and access management, cybersecurity, SaaS, or enterprise technology.
- Experience with LinkedIn Sales Navigator, 6sense, ZoomInfo, Outreach, Salesloft, AI-enabled sales tools, or similar platforms.
Compensation
- Compensation details were not provided.
Skills
Salesforce, LinkedIn Sales Navigator, 6Sense, ZoomInfo, Outreach, Salesloft, CRM, Cold Calling, Lead Generation, Discovery Skills
Similar jobs
Business Development jobs
Flaglerhealth
Remote
The Business Development Representative will prospect and qualify musculoskeletal healthcare practices, create outbound engagement, and book well-qualified meetings for Account Executives. The role is designed for an early-career salesperson with at least one year of experience, strong communication skills, resilience, and comfort working remotely.
Protege
Remote
The Partnerships Business Development Representative will build an always-on pipeline of healthcare data partners through market mapping, outbound sourcing, discovery, qualification, and data-driven funnel management. The role suits an organized, metrics-oriented business development professional with healthcare data or partnership experience.
Thyme Care
Remote
Leads Thyme Care’s inorganic growth strategy by identifying, evaluating, and executing acquisitions, investments, and strategic partnerships. The role requires 8+ years of transaction or strategic finance experience, strong modeling and valuation skills, and the ability to influence executives in a fast-moving health tech environment.