Senior Brand & Creative Manager
Own and evolve GovWell’s brand identity and visual direction while designing high-quality creative assets for campaigns, website, and collateral. Requires 3+ years brand/design experience, strong taste, and proficiency in Figma/Illustrator.
About the job
Responsibilities
- Own and evolve GovWell’s brand guidelines, visual identity, and creative direction, ensuring consistency across all channels and touchpoints.
- Design and produce high-quality creative assets across campaigns, including direct mail, conferences, digital ads, social, and sales collateral.
- Support ongoing website design needs, including landing pages, updates, and new page builds that elevate the user experience.
- Manage and prioritize creative requests across the team, partnering with Marketing, Sales, and other stakeholders to deliver quickly without sacrificing quality.
- Explore and introduce new creative formats such as video and motion to expand how GovWell tells its story.
Requirements
- 3+ years in brand, design, or creative roles with ownership over visual output, ideally in a B2B environment.
- Strong design instincts and taste, with a clear point of view on how a brand should look and feel.
- Highly proficient in design tools such as Figma and Illustrator, and comfortable producing across digital and print formats.
- Fast and execution-oriented, able to manage multiple requests and prioritize for impact.
- Comfortable operating at both a strategic and hands-on level, from shaping brand direction to producing assets directly.
- Collaborative and communicative, able to work cross-functionally and keep projects moving without friction.
- Systems-minded, with an instinct for creating templates, processes, and scalable ways of working.
- Curious and AI-forward, actively using new tools to improve speed and quality of creative output.
- Strong alignment with our Core Values.
Nice-to-Haves
- Experience in a B2B environment.
- Proficiency with video and motion design formats.
Skills
Figma, Illustrator, Brand Design, Creative Direction, Visual Identity, Motion Design, Digital Design, Print Design
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