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Lightning AILightning AINew York, NY

Director of Sales Development

Lead, coach, and scale an SDR team to generate high-quality enterprise pipeline for AI and technical products through disciplined outbound motions, playbooks, and detailed coaching of early-career sellers. Requires 4+ years B2B sales experience including 1+ year managing SDRs.

160k – 215k/yr
Hybrid4+ YOESales Development

About the role

What You'll Do

  • Lead, coach, and develop a team of SDRs responsible for creating qualified enterprise pipeline.
  • Build a high-accountability outbound operating cadence around territory planning, account research, personalization, sequencing, call quality, email quality, and conversion metrics.
  • Partner with Account Executives and Sales leadership to define target accounts, ICP signals, outbound plays, and qualification criteria.
  • Coach SDRs on how to engage technical buyers, including ML leaders, engineering leaders, infrastructure teams, data leaders, and executives.
  • Create and maintain playbooks for messaging, objection handling, discovery, account prioritization, qualification, and handoffs.
  • Inspect activity, conversion rates, meetings booked, meeting quality, pipeline created, and progression to opportunity.
  • Hire and onboard SDRs who are curious, competitive, coachable, and capable of earning bigger roles over time.
  • Work with Marketing and Revenue Operations to improve campaign execution, tooling, reporting, data quality, and lead routing.
  • Set a culture of preparation, urgency, resilience, and craftsmanship.

What We're Looking For

  • 4+ years in B2B sales development, outbound sales, or account executive roles, including 1+ year managing or formally coaching SDRs.
  • Experience building outbound pipeline for enterprise or technical products.
  • Strong understanding of SDR metrics, including activity quality, connect rates, reply rates, meeting conversion, accepted opportunity rate, and pipeline created.
  • Ability to coach messaging, discovery, objection handling, prioritization, and professional habits at a detailed level.
  • Clear communication, high energy, and comfort holding people accountable in a direct but constructive way.
  • Experience partnering with Account Executives, Marketing, and Revenue Operations.
  • A strong belief that great SDR teams are built through discipline, coaching, and quality of work, not activity theater.

Nice-to-Haves

  • Experience selling AI, cloud infrastructure, developer tools, data platforms, MLOps, or technical SaaS.
  • Experience building an SDR function from an early stage.
  • Familiarity with MEDDIC-style qualification and enterprise account-based outbound.
  • Experience hiring and developing SDRs into AEs or other revenue roles.

Compensation

The anticipated annual base salary range for this role is $160,000–$215,000 USD. In addition to base salary, our total rewards package for eligible roles includes a discretionary bonus, a meaningful equity component, and comprehensive benefits.

Skills

Outbound Salessales developmentPipeline Generationsdr metricsMEDDICaccount-based outboundSales Playbookssales coachingRevenue Operations
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