Account Manager

Responsibilities

• Collaborate with the Sales Team to build trusted CPG relationships
• Serve as the main point of contact for all pre and post sale activities including media planning, campaign reporting, optimization and performance
• Create media plans matching partner goals and provide ad product offerings to partners
• Provide weekly reports to advertisers with sound optimizations to improve campaign performance and achieve advertisers’ KPI
• Lead CPG cadence calls to present campaign and category insights with a data driven approach; use data to tell stories to show impact of ad campaigns
• Present compelling category and advertiser specific business trends and insights
• Proactively pitch cross-sell and upsell opportunities to advertisers
• Be a partner advocate during pilots and internal cross functional feedback sessions
• Compile campaign wrap reports owing follow up and actionable takeaways
• Partner with cross functional teams and spearhead the creation of the Quarterly Business Review; present campaign insights to CPG advertisers with an analytical mindset
• Develop a deep understanding of Instacart’s evolving full funnel advertising suite and strategy
• Actively participates in gap to goal planning and manages quota over multiple business units

Requirements

• Undergraduate college degree required (BA/BS degree in business, advertising, commerce, digital marketing or related field is preferred)
• 3+ years of similar work experience
• Proven track record of building strong customer relationships
• Intermediate skills with Microsoft Excel, Google Drive (GMail, Docs, Sheets and Slides), Salesforce and Tableau. Mode is a plus
• Knowledge of paid search, display, account management, ad serving, CPG or e-commerce
• Ability to work independently, manage multiple priorities and take initiative in a high paced environment
• Succeeds in an external facing role, confidently communicates with advertisers and key stakeholders
• High attention to detail, exceptional organizational skills and creative problem solver
• Comfortable analyzing data with the ability to interpret and tell a story in a client-facing role

Compensation

• Base pay ranges vary by location:
  • WA: $86,000–$91,000
  • OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI: $82,000–$87,500
  • All other states: $74,000–$79,000
  • CA, NY, CT, NJ: $90,000–$95,000
• OTE Range: $99,500–$126,500
• This role includes a Sales Incentive Plan. Sales incentive pay is contingent on performance.
• Eligible for new hire equity grant as well as annual refresh grants.