Sales Development Representative

Responsibilities

• Develop and maintain a pipeline of qualified leads, working proactively to exceed sales targets
• Engage deeply with prospects to understand their challenges and communicate Invoca’s unique value
• Conduct high-volume outreach, including cold calls and strategic follow-ups, to engage potential clients effectively
• Craft and deliver compelling product narratives that resonate with diverse stakeholders, from individual contributors to C-level executives
• Collaborate with the sales team to forecast accurately and manage a detailed Salesforce pipeline
• Stay informed on business trends, articulating Invoca’s differentiators within the marketplace
• Provide actionable feedback to marketing and product teams to enhance our offerings and messaging

Requirements

• 2+ years of experience in enterprise SaaS sales, ideally within marketing technology (martech) or advertising technology (adtech) sectors
• Proven success selling to B2C companies, including expertise in cold-calling, prospecting, and developing a strategic outreach pipeline
• A track record of achieving or exceeding quotas, demonstrating a results-driven mindset and resilience in a metrics-oriented environment
• Strong knowledge of digital marketing strategies, lead generation, and customer acquisition processes
• Excellent communication and presentation skills, with the ability to engage effectively with stakeholders at all levels
• Hands-on experience with CRM tools such as Salesforce, and prospecting tools like ZoomInfo and LinkedIn Sales Navigator
• Excellent adaptability and problem-solving skills, with a passion for sales and a creative, strategic approach to engage potential clients
• Enthusiasm for analyzing market trends, understanding Invoca's value within martech/adtech, and contributing ideas that drive impactful growth

Compensation

• Base salary range: $50,000 - $60,000 annually, with commission potential
• Actual salary depends on years of experience and SDR tier