Partner Marketing Coordinator

Responsibilities

• Support the development and execution of partner marketing programs that drive regional channel growth and revenue impact.
• Help execute partner co-marketing strategies aligned to business and regional growth priorities across internal-led and partner-led initiatives.
• Contribute to scalable, repeatable co-marketing frameworks that improve partner activation and pipeline contribution.
• Support strategic planning sessions with key partners and internal stakeholders, helping align on joint marketing objectives, priorities, and outcomes.
• Help execute integrated go-to-market campaigns across the partner ecosystem, including partner-led and customer-facing initiatives across regions.
• Assist with fiscal year and quarterly budget tracking by partner segment to support ROI and business impact.
• Support marketing-sourced and influenced performance tracking, reporting, and optimization across partner marketing programs, including monitoring KPIs and measurement frameworks.
• Partner with sales and regional teams to help execute joint go-to-market plans for strategic accounts and priority partner segments.
• Work with the Partner Programs team to support partner-facing enablement programs that improve marketing execution and sales readiness.
• Help maintain standards for partner content development, ensuring consistency, quality, and alignment with brand and product positioning.
• Support regular business reviews with stakeholders, helping assess performance and identify opportunities for improvement.
• Collaborate with cross-functional teammates to support strong execution and team capability.
• Help operationalize strategy from Partner Marketing leadership by supporting communication across stakeholders and refining execution to support pipeline impact.
• Assist in evaluating tools, systems, and workflows to improve scalability, efficiency, and operational rigor.

Requirements

• 1+ years of partner marketing or related channel marketing experience.
• Experience supporting cross-functional partner GTM programs that contribute to pipeline and revenue through channel partners.
• Familiarity with partner pipeline growth strategies, including marketing to and through partners across co-sell and co-marketing motions.
• Experience supporting partner demand generation programs, including partner seller incentives, in-person events, webinars, sponsorship coordination, and digital activation.
• Exposure to MDF strategy, allocation, and tracking to support partner performance and effective use of investments.
• Solid analytical skills with experience tracking KPIs and supporting data-informed improvements to partner programs.
• Working knowledge of Salesforce and marketing automation tools, including campaign tracking, attribution, and reporting.
• Ability to operate in fast-paced, evolving partner environments with shifting priorities.
• Strong organizational and project coordination skills with the ability to support multiple partner initiatives simultaneously.
• Excellent communication skills with the ability to collaborate with internal stakeholders, channel sales teams, and external partners.
• Proactive, solutions-oriented mindset focused on continuous learning and supporting strong partner-led pipeline outcomes.

Nice-to-Haves

• Experience in a comparable partner model.
• Telecommunications, collaboration, or UCaaS partner ecosystem experience.
• Experience or interest in working across distributed partner ecosystems and global teams.