Growth Marketer

Responsibilities

• Own the acquisition funnel end-to-end: understand where sign-ups come from, which channels are accelerating or stalling, and why.
• Amplify externally what we build internally: turn launches into extended reach without just throwing money at the problem.
• Optimize free-to-paid conversion: find the features that drive upgrades, and build the campaigns (drip, in-product, lifecycle) that surface them at the right moment.
• Improve our landing pages with real data: get into the weeds of traditional SEO and AI recommendations (AEO/GEO).
• Evaluate paid spend: see how sponsorships, ads, and events affect our distribution. Double down on what works, and consider dropping what doesn't.

Requirements

• Understand how developers think and how to market to them.
• Have owned free-to-paid conversion or lifecycle/activation before.
• Genuinely analytical and comfortable with data, fluent in funnels and cohorts.
• Write clearly and ship fast: a v0 experiment this week beats a perfect plan next month.
• Think critically about a data point, and go deep into how that's measured.

Nice-to-Haves

• Can set up attribution and experimentation infrastructure yourself, not just brief someone else to.
• Can run lean and make a small budget go far.
• Understand that not every investment needs to have a short term effect.
• Have a technical background to make website changes on our own.

Compensation and Benefits

• Comp: $140,000 - $180,000 USD, commensurate with experience.
• 100% remote team with flexible working schedules.
• Modern data stack (Snowflake, PostHog, Baremetrics, Metabase).
• Autonomy to "just ship it".
• AI-native mentality with unlimited token policy.
• Attention to detail with everything that we do.
• Honest and low-ego team.
• Ownership of problems and solutions.