Senior Field Marketing Manager

Responsibilities

• Own strategy and execution for a portfolio of high-impact field marketing programs aligned to priority regions, segments, industries, or account groups.
• Partner closely with Sales leaders, AEs, SDRs, and Marketing stakeholders to align field programs with territory priorities, target accounts, and pipeline goals.
• Design integrated field plays across conferences, executive dinners, roundtables, customer programs, and account-based initiatives with clear full-funnel follow-up plans.
• Serve as a senior operator on complex or high-visibility programs, ensuring high execution quality, strong stakeholder communication, and rigorous post-program analysis.
• Build repeatable templates, playbooks, and operating rhythms that improve execution consistency and make strong programs easier to scale.
• Use program data to evaluate performance, optimize investment decisions, and recommend where Socure should test, scale, or stop specific field motions.
• Act as a mentor and thought partner to more junior field or events teammates, sharing best practices and raising the bar on planning and execution.
• Bring the voice of the field back to central GTM teams, including insights on audience engagement, account trends, objections, and market opportunities.

Requirements

• 8-10 years experience in field marketing, event marketing, account-based marketing, or a related B2B go-to-market role, ideally in SaaS, fintech, cybersecurity, or a similar environment.
• Strong ability to connect programs to sourced and influenced pipeline, opportunity progression, and revenue outcomes.
• Demonstrated strength in cross-functional influence and strategic sales partnership.
• Excellent project management skills and the ability to lead multiple high-priority initiatives simultaneously.
• Strong analytical fluency and comfort using CRM and marketing automation data to guide decision-making.
• High standards for program quality, follow-up discipline, and stakeholder communication.
• Comfort mentoring others and helping codify best practices without formal people management responsibility.
• Willingness to travel as needed to support key programs and executive engagements.