Product and Solutions Marketing Manager

Responsibilities

Product Marketing for Fleet

• Launch new Fleet capabilities in a fast-moving market by partnering with product and GTM teams.
• Develop positioning and messaging for Fleet across website, sales materials, launch assets, campaigns, product pages, and customer-facing content.
• Create content for different audiences including launch blogs, solution briefs, use case pages, customer stories, comparison pages, demo narratives, sales decks, guides, and campaign assets.
• Build enablement for sales-led motion: equip sales and customer-facing teams with talk tracks, objection handling, discovery questions, demo narratives, competitive context, and materials.
• Partner with demand generation on campaigns that drive pipeline and product adoption.
• Synthesize customer conversations, sales feedback, product usage signals, competitive activity, and market trends into insights for messaging, roadmap, and GTM strategy.

Solutions and Enterprise Marketing

• Develop solution narratives for priority industries and enterprise use cases (initial focus: financial services, healthcare, life sciences).
• Partner with demand generation, field marketing, and sales on integrated campaigns; create campaign materials and collateral including solution briefs, industry landing page copy, campaign messaging, and webinar narratives.
• Build sales enablement for enterprise conversations: industry talk tracks, use case maps, executive-ready decks, and objection handling.
• Translate customer and field insights into repeatable sales plays, reusable messaging, collateral, and campaign programs.

Requirements

• 2–4+ years of experience in product marketing, developer marketing, solutions marketing, enterprise marketing, or a related GTM role.
• Experience working on technical products, developer tools, AI/ML products, B2B SaaS, infrastructure, automation, productivity tools, or platform products.
• Ability to translate technical concepts into clear customer-facing messaging; comfortable learning technical products.
• Experience serving multiple audiences: developers, technical buyers, operators, admins, and nontechnical end users.
• Understanding of how sales-led and product-led motions work together.
• Understanding of enterprise marketing for complex buying committees, regulated industries, and sales-led motions.
• Strong, clear, and quick writing skills; ability to turn product capabilities, customer problems, or technical workflows into content or enablement.
• Comfort working cross-functionally with product, sales, demand generation, field marketing, devrel, education, customer-facing teams, and marketing.
• Comfort with ambiguity and iteration in a fast-evolving product and market.
• Genuine curiosity about agents, enterprise AI adoption, and their impact on teams.
• Use of AI tools in own work and interest in increasing effectiveness with them.

Nice-to-Haves

• Experience marketing developer tools, AI products, automation products, productivity tools, or enterprise SaaS platforms.
• Familiarity with the LLM, agent, or AI application development ecosystem.
• Experience supporting both technical buyers and business or end-user audiences.
• Experience partnering with sales on enterprise deals (enablement, customer-facing storytelling, competitive support, account-based campaigns, executive-facing collateral).
• Experience building industry or solutions marketing programs for financial services, healthcare, life sciences, public sector, or other regulated industries.
• Experience with PLG motions, onboarding, activation, lifecycle marketing, or self-serve adoption.
• Experience with field marketing, demand generation, partner marketing, or integrated campaigns.