Launch Coordinator

Responsibilities

Project Management & Launch Coordination

• Project management of new customer launches, including scoping timelines, tracking milestones, coordinating deliverables, and communicating status to internal and external stakeholders.
• Maintain and update launch project plans, ensuring all tasks are assigned, dependencies are identified, and deadlines are met.
• Serve as primary point of contact for customers during onboarding.
• Coordinate launch activities internally to ensure all inputs needed for a successful launch are delivered on schedule.
• Facilitate kickoff calls and regular check-ins with brand marketers and internal account teams, keeping all parties aligned and accountable.
• Identify and escalate blockers quickly; problem-solve to keep launches on track.

Campaign Execution & Platform Setup

• Build and launch SMS, MMS, Push, Wallet, and RCS campaigns, ensuring accuracy, brand compliance, and platform best practices.
• Configure and QA A/B tests, audience segmentation, and campaign scheduling; flag issues and recommend optimizations.
• Troubleshoot campaign setup issues and provide clear, expert platform guidance to customers and internal teams.
• Ensure all campaigns and program configurations comply with mobile messaging regulations and Vibes best practices.
• Document campaign processes, launch learnings, and customer-specific configurations for knowledge sharing and continuity.

Requirements

• 2-4 years of experience in project coordination, campaign execution, digital marketing, CRM, or customer onboarding (internships and co-ops included).
• Demonstrated track record of effective project management and critical thinking skills.
• Strong attention to detail; able to catch errors before they reach customers and maintain accuracy under deadline.
• Familiarity with project management tools and methodologies; formal PM training or certifications a plus.
• Excellent written and verbal communication skills; comfortable leading customer calls and presenting status updates.
• Experience building SMS, MMS, or email campaigns.
• Familiarity with marketing automation or CRM platforms is a plus but not required.
• Eagerness to grow into a Launch Manager role.
• Ability to effectively manage relationships with on-site and off-site partners and team members.
• High character and positive mindset; reliable, kind, and trustworthy with customers and colleagues alike.
• Mature, self-directed, and driven; you take ownership of your work and follow through without being asked twice.
• Passionate and sincere communicator who can adapt to different personalities and communication styles.
• Proactive in identifying problems and proposing solutions before they escalate.

Compensation and Benefits

The base salary for this role is $70,000 - $80,000 annually. Final compensation for this role will be determined by various factors such as a candidate's relevant work experience, skills and certifications.

Vibes offers employees a full slate of benefits including competitive salaries, options, medical, dental and vision coverage, short and long term disability, life insurance, 11 paid holidays, flexible vacation, commuter benefits, a 401(k) plan and match, and a paid parental leave program.