Developer Advocate
Developer Advocate building trust in developer communities through content, events, and direct engagement while gathering product feedback. Requires SQL/data experience and proven community-building across social platforms and events.
About the job
Content creation and editorial
- Create content that developers and analysts actually want: practical tutorials, clear explanations, honest opinions, and demos grounded in real use cases as blog posts, videos, talks, and whatever formats fit the moment
- Act as an editor and curator for internal engineers, guest contributors, marketing colleagues and other advocates: validate technical claims, test code snippets, and edit drafts to ensure high editorial & technical standards
- Produce video content (screencasts, shorts, explainers) that expands Metabase's educational reach and complements written tutorials
- Build and maintain demo projects, sample workflows, and integrations that showcase Metabase's capabilities in practical, real-world scenarios
Community building
- Develop and execute plans to build, enable, and nurture Metabase's developer community — through events, meetups, livestreams, courses, social media, partnerships, and whatever formats fit the moment
- Show up and be genuinely helpful in the places developers spend time — Slack communities, forums, Reddit, Discord, YouTube, Twitch, social platforms, and wherever the conversation is actually happening
- Build real relationships with developers, community leaders, contributors, and power users
- Represent Metabase at events, conferences, and meetups as a credible practitioner, not a booth rep
Feedback and measurement
- Bring what you're hearing back to the people building the product: friction points, workarounds, complaints, praise, and feature requests that only surface in honest community conversations
- Represent the community's needs internally — synthesizing feedback and sharing learnings with engineering, product, and marketing teams in a way that's actionable, not just anecdotal
- Track and monitor community health and content performance metrics, assess how well initiatives are achieving their goals, and adjust effort accordingly
What We're Looking For
- You've worked with data: you're comfortable with SQL, databases, metrics, and analytics workflows, and you can talk about them in a way that earns respect from working developers and analysts
- You have experience building community across some combination of: Twitter/X, YouTube, Twitch, Discord, blogs, meetups, public speaking, and live events
- Your communication style is clear, direct, and human
- You identify as a teacher and a learner, a builder and a doer
- You're empathetic, inclusive, and warm, and you get a buzz from helping people — whether that's a beginner stuck on their first query or a senior engineer pushing the limits of what Metabase can do
- You have good judgment about when to speak, when to listen, and when to stay out of it entirely
- You can create content independently: you don't need a brief, a brand guide, or editorial approval to ship something good
- Bonus: you've contributed to or built on top of open source projects
- Bonus: experience with embedded analytics, BI tooling, or the modern data stack
Skills
SQL, Databases, Analytics, Content Creation, Video Production, Community Building, Public Speaking, Open Source, BI Tools, Data Workflows
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