Digital Marketing Specialist

What will you work on

As our Digital Marketing Specialist, you’ll own Stream’s presence in the channels where developers actually spend their time. You’ll run three programs end to end - social & community, sponsorships & partnerships, and our developer email program - working day to day with our Marketing and Developer Relations (DevRel) teams to reach developers in a voice they trust. It’s a hands-on, early-career role with real ownership from day one and room to grow your scope as your programs prove out.

Social & Community

• Own and grow Stream’s presence across key developer channels, including Discord, X/Twitter, Reddit, and wherever else developers gather.
• Engage authentically with community members alongside DevRel - answering questions and sparking conversations, not just promoting.
• Surface developer feedback from these communities back to the right internal teams.
• Monitor community health and report on growth, engagement, and sentiment.

Sponsorships & Partnerships

• Identify, evaluate, and manage sponsorship opportunities with developer-focused YouTube channels, newsletters, podcasts, and independent writers.
• Build and maintain relationships with content creators and developer influencers who fit Stream’s audience.
• Negotiate and coordinate sponsored-content deliverables, keeping quality high and messaging on-brand.
• Track the ROI of each campaign and keep improving the program.

Developer Email Program

• Drive the strategy and execution of our developer email program - newsletters, announcements, and lifecycle messaging.
• Partner with content and DevRel on messaging, and segment audiences thoughtfully.
• Measure opens, clicks, and downstream signups, and use what you learn to improve performance.

Across all of this, you’ll keep Stream’s developer voice consistent and trusted, take initiative without waiting for a predefined backlog, and expand your ownership over time as your programs deliver.

About You

You’re hands-on, self-directed, and energized by owning programs end to end. You’re comfortable in technical communities - or genuinely eager to learn the space - and you care more about brand fit and business impact than vanity metrics.

You have

• Hands-on social and email marketing experience - you’ve personally run social channels and email programs, not just watched them happen.
• Comfort engaging with developers, or real eagerness to learn, including the ability to hold an authentic conversation in a technical community.
• Strong, clear, concise writing and the ability to match a brand voice.
• Strong organization and self-direction - you can juggle social, email, and a sponsorship pipeline at once without dropping the ball.
• A data-aware mindset; you track your own work and use metrics to improve it.
• Active, applied use of AI tools in your daily work.
• An agile, collaborative, learning-oriented approach.

Bonus points

• Agency experience.
• B2B SaaS background.
• Experience marketing to developers, or to a similarly specific, high-tech niche audience.
• Hands-on experience with email platforms such as HubSpot, Salesforce, ActiveCampaign, or similar.
• Hands-on experience building community on platforms such as Discord and Reddit.
• An established track record or following within a developer or technical community.

What makes this role exciting?

• Direct ownership of programs that influence Stream's growth and developer adoption.
• Exposure to modern developer marketing, community-led growth, and creator partnerships.
• Close collaboration with experienced Marketing and Developer Relations professionals.
• The chance to work with cutting-edge developer products used by leading brands worldwide.

How is success measured in this role?

• Growth, engagement, and sentiment across developer community channels.
• ROI of sponsorship and partnership campaigns.
• Email performance, including open rates, click rates, and downstream signups.
• Consistency and quality of Stream’s developer-facing brand voice across channels.

What we have to offer you

Stream employees enjoy some of the best job benefits in the industry:

• 19+ days of paid time off plus 10 paid holidays
• Hybrid work flexibility (3 days a week from the office)
• Free health insurance for the employee and partial coverage for dependents (80% contribution for health, 100% for dental and vision)
• 401k contribution plan with 4% match
• Company equity
• Fitness stipend
• Dog-friendly office!
• A MacBook Pro provided
• A Learning and Development budget
• Team lunches and plenty of snacks
• RTD pass + free parking pass on Pearl Street
• Bi-weekly office massages
• An office on Pearl Street in downtown Boulder
• 12 weeks paid parental leave for primary parents
• The opportunity to attend or present at global conferences and meetups
• The possibility to visit our office in Amsterdam

Note: this list of benefits applies to Colorado-based employees and is adjusted per your location of residence.

Salary (for Colorado only)

Our salary ranges are based on national averages. We keep wide ranges so we can be flexible and determine compensation based on a number of factors, including the candidate’s skills, level of experience, and location. For Colorado-based candidates, the salary range for this position is $75k–$90k. Compensation at all other locations will be based on the factors stated above.