What You'll Do
- Own the development and execution of GTM programs, sales plays, and field activation strategies that drive pipeline, seller productivity, and revenue growth for the business.
- Create and maintain high-impact sales tools: pitch decks, battlecards, objection handling guides, ROI tools, and one-pagers.
- Partner with sales leadership to assess the ongoing needs of the sales team, identifying and addressing knowledge or skill gaps.
- Lead cross-functional enablement planning to ensure sellers are ramped and ready on new products, messaging, and GTM priorities.
- Develop integrated GTM frameworks - including audience segmentation, messaging architecture, value propositions, and competitive positioning - that translate product capabilities into field-ready programs.
- Build a specific enablement strategy and playbook to support our sales motion for multiple SKUs, helping sales drive upsell revenue.
- Partner with the Monetization Lead on pricing, packaging, and message testing to ensure GTM materials reflect current pricing and packaging decisions.
- Support our Partnerships team with partner-facing pitch decks and talk tracks, demo access, and training on how to sell and position Eve.
- Establish and track key metrics for enablement programs to measure their effectiveness and business impact.
What We're Looking For
- 7+ years of product marketing experience in B2B SaaS or legaltech, with a proven track record of building effective sales enablement programs.
- Deeply empathetic to the needs of sales teams and have a passion for creating tools and training that help them win.
- Exceptional project manager, capable of leading complex, cross-functional initiatives and keeping teams aligned and on schedule.
- Data-driven mindset and comfortable defining KPIs, analyzing performance data, and using insights to optimize programs.
- Strong sense of ownership and an entrepreneurial spirit, thriving in a fast-paced environment where you can have a foundational impact.
- Clear and compelling communicator, able to translate technical product details into business value for customers and internal teams.
- People leadership experience or a clear track record of mentoring others, and excited to build and lead a team as this function grows.
Strong preference for candidates in the San Francisco Bay Area or New York City.
Compensation
US Base Salary Range: $175,000—$210,000 USD
Benefits include competitive salary & equity, 401(k) with matching, health/dental/vision/life insurance, disability coverage, commuter benefits, autonomous work environment, workplace setup reimbursement, telecomm stipend, flexible time off, quarterly team gatherings, and in-office perks (for in-office employees).