Principal Product Marketing Manager, AI

The impact you will have

• Establish Genie as the leading AI coworker for business teams by driving awareness, adoption, and daily usage across priority business user segments.
• Launch and iterate messaging and campaigns that increase engagement, activation, and conversion among business users and decision makers, while aligning with IT stakeholders.
• Elevate Databricks’ AI narrative with a strong emphasis on business value and productivity gains at flagship events and in always-on campaigns, resulting in increased share of voice and Genie pipeline.
• Improve sales readiness and productivity by delivering enablement programs and content that help teams clearly articulate Genie’s business value to non-technical buyers and end users.
• Build a strong portfolio of customer stories and proof points that demonstrate measurable Genie impact on business outcomes and are actively leveraged across sales, marketing, and partner motions.

What we look for

• 8+ years of product marketing experience at an enterprise software company.
• Experience marketing Data & AI, AI assistants, or AI-powered products, particularly those used directly by business teams or end users.
• Proven track record creating messaging and content that resonates with business users and decision makers while bridging to technical audiences.
• Experience partnering closely with sales teams and partner teams to build and execute GTM and enablement programs.
• Sufficient technical fluency to translate complex AI capabilities into clear, outcome-focused narratives for enterprise customers.