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Bland AIBland AISan Francisco, CA

Content Marketing Lead

Develop and execute multi-format content strategies including blogs, social posts, videos, and email campaigns to drive brand awareness and product adoption for AI voice agents. Requires creativity, resourcefulness, and AI-savvy marketing skills in an onsite San Francisco role.

Salary not listed
On-siteContent Marketing

About the role

What You’ll Do

  • Develop and execute a multi-format content marketing strategy to increase awareness and adoption of our brand and products.
  • Create engaging and educational content and distribute it across multiple channels to our target audiences. This would include blog posts, social posts, and long-form technical guides.
  • Manage email marketing campaigns including lifecycle marketing emails, product newsletters, and customer communications.
  • Own our video strategy and produce high-quality video content such as customer stories, technical demos, product highlights, and brand videos.
  • Use AI to 10x yourself, but always do so while retaining taste and human warmth.

Must-Have Qualities

  • Independent Operator: You can take a goal, design a plan, and execute with minimal oversight.
  • Creative, Fast Learner: You spot opportunities and figure out new skills fast.
  • Resourceful: Obstacles are rarely a hindrance. You know how to improvise, learn, and push through.
  • Mission-Aligned: You genuinely care about building better, more human customer experiences with AI.
  • Organized & Detail-Oriented: You keep yourself on track and deliver what you promise.

Nice to Haves

  • Track Record of Growth: You’ve grown a social media account, newsletter, website, or project to a meaningful audience.
  • Hands-On Experience: You’ve built or managed websites, made content, or run campaigns.
  • Deep Conviction: You believe you can execute at a high level, even if you haven’t had the “right” job title before.

Compensation & Perks

  • Salary: Competitive base + meaningful equity + benefits.
  • Gorgeous office in Jackson Square, San Francisco (rooftop views & great coffee shops nearby.)

Skills

Content MarketingAIEmail MarketingVideo ProductionSocial MediaBloggingSEOTechnical WritingLifecycle MarketingProduct Newsletters
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