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Senior Product Manager, Shopping Experience

Lead end-to-end product strategy and roadmap for the Health product area within Instacart's Shopping Experience team, driving zero-to-one discovery, launch, and iteration of features that help customers shop food aligned with dietary needs and health goals.

184k – 233kUnited StatesProduct ManagementRemote6+ YOE

About the role

Responsibilities

  • Own the end-to-end product strategy and roadmap for Health within Shopping Experience, driving zero-to-one bets from discovery through scaled launch and iteration
  • Partner with design and research to deeply understand customer needs across inspiration, dietary filters, and health-forward discovery; translate insights into simple, elegant product experiences
  • Define success metrics and run a rigorous experimentation program (A/B tests, multivariate tests) to improve core outcomes such as engagement, conversion, and retention
  • Work cross-functionally with engineering, data science, operations, partnerships, legal, and privacy to deliver responsibly built features at scale, balancing speed with quality and compliance considerations
  • Build alignment across diverse stakeholders, communicate tradeoffs and decisions with clarity, and ruthlessly prioritize to maximize customer and business impact in a fast-paced environment

Requirements

  • 6+ years of product management experience building consumer products, including ownership of end-to-end user experiences from discovery through launch and iteration
  • Proven track record shipping zero-to-one products with measurable impact (improved conversion, retention, or engagement) and scaling them to broad adoption
  • Hands-on experience collaborating with product design and user research to convert insights into clear PRDs, prototypes, and shipped features
  • Data fluency with experimentation and analytics (defining success metrics, partnering on A/B tests, interpreting results; SQL proficiency or equivalent analytics tooling experience)
  • Experience operating in highly cross-functional environments, influencing without authority, and aligning multiple stakeholder groups to a clear roadmap
  • Bachelor’s degree in a relevant field (such as Computer Science, Engineering, Design, Business, or a related discipline) or equivalent practical experience

Preferred Qualifications

  • Experience in health, nutrition, wellness, or other regulated consumer product spaces
  • Background in e-commerce, marketplaces, personalization/recommendation systems, search, or content experiences
  • Startup or “startup within a startup” experience leading products from zero-to-one in high-ambiguity, fast-moving environments
  • Familiarity with third-party integrations relevant to health (recipes, nutrition data, or health data platforms)
  • Exceptional storytelling and communication skills, including the ability to drive alignment across executive and cross-functional audiences

Skills

Product ManagementProduct StrategyRoadmappingA/B TestingExperimentationUser ResearchData AnalysisSQLCross-Functional CollaborationPrd Writing

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