Product Marketing Lead
Lead product marketing for geolocation and fraud prevention products, owning positioning, messaging, competitive intelligence, and revenue enablement to drive enterprise GTM strategy.
Responsibilities
- Define positioning, messaging, and narratives across Radar’s products and solutions
- Shape the category narrative for Radar Protect and expand it beyond gaming into new fraud use cases
- Build and scale revenue enablement to improve win rates and deal velocity
- Own launches, collateral, and executive-facing storytelling
- Lead competitive intelligence and win/loss analysis to sharpen GTM strategy
- Partner with Product, Sales, Marketing, and Design on launches, campaigns, and customer communication
- Turn customer insights and market trends into clear messaging and content
- Build messaging frameworks across verticals and key enterprise use cases
- Ensure consistency and clarity across all customer-facing materials
- Use AI to accelerate research, content creation, and execution
Requirements
- 5+ years in B2B SaaS product marketing
- Experience owning positioning and messaging for technical or enterprise products
- Strong writer and communicator with a track record of simplifying complex ideas
- Deep understanding of enterprise sales motions and land-and-expand
- Experience with competitive intelligence and win/loss analysis
- Strong product intuition and customer empathy
- High-agency builder who thrives in ambiguity and fast-moving environments
- AI-native, using tools to increase speed, quality, and output
Nice-to-Haves
- Experience in fraud, cybersecurity, gaming, fintech, or risk domains
Compensation & Benefits
- Competitive salary
- Meaningful stock options in a fast-growing company
- 401(k) plan with 4% match
- Top-notch equipment
- Catered lunches
- Unlimited PTO
- Health, dental, and vision insurance with 100% coverage for employees
- 12 weeks of paid parental leave
- Commuter and fitness benefits
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