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Partner Director, Data Sales

Leads data partnerships sales by prospecting agencies, selling programmatic audience and measurement solutions, managing pipelines, and hitting revenue quotas. Requires 8+ years in sales/programmatic, expert ad KPIs knowledge, and bachelor's degree.

175k – 206kNew York, NYAccount ExecutiveRemote8+ YOE

About the role

Role Responsibilities

  • Serve as a Subject Matter Expert for Data Partnerships and Fetch’s measurement and audience solutions for other sellers who are selling to suppliers directly.
  • Create prospect lists, engage executive and mid level agency contacts, leveraging LinkedIn, ZoomInfo, Salesforce, and/or attending industry events.
  • Contribute to a revenue quota focused on selling Fetch programmatic audience and measurement solutions.
  • Conduct high-impact presentations, roadshows, and education sessions to increase Fetch fluency across agency teams.
  • Build and manage a robust pipeline, leveraging outbound outreach, agency networking, and collaboration with internal teams.
  • Drive adoption of Fetch’s syndicated, custom, and contextual audience products across DSPs (TTD, Yahoo, StackAdapt, etc.).
  • Promote Fetch’s closed-loop measurement solutions via major platform CAPI integrations.
  • Negotiate deal terms, finalize agreements, and ensure successful activation through internal handoff processes.
  • Develop trusted relationships with investment teams, programmatic leads, strategy groups, data buyers, and analytics teams within agencies.
  • Collaborate with Agency Partnerships and Brand Partnerships to align on joint account coverage and growth plans.
  • Work with Industry Leads, Account Managers, and leadership to align strategies and insights into multi-stakeholder projects and partnerships.
  • Leverage AI-enabled tools to accelerate learning, support research, and drive efficiencies in prospecting, meeting prep, and pipeline hygiene.
  • Independently develop a data story for partners by surfacing key campaign takeaways, frequently using AI to identify trends or summarize impact.
  • Own the development and continuous improvement of strategic playbooks, best practices, and onboarding tools for the team, building frameworks that embed AI into standard Fetch sales processes across verticals.
  • Play an active role in hiring and shaping Fetch’s partner manager team culture and structure.
  • Develop creative solutions to address complex sales challenges and unlock revenue opportunities, applying AI to design, test, and refine strategic pitches.
  • Independently forecasting for your book of business, both quarterly and annually, with some oversight, leveraging AI-powered sales forecasting and scenario tools as needed for increased precision.
  • Develop gap-to-quota plans, supported by AI-generated forecasts and conversion probability insights.
  • Independently manage Salesforce hygiene, using AI tools to maintain clean records, managing pipelines to identify areas of opportunity/risk, and track conversion.
  • Prioritize and meet both internal and external deadlines.

Minimum Requirements

  • 8+ years of experience in partnerships, sales, or a related field.
  • Direct experience selling audiences or measurement solutions, programmatic, or DSPs, especially with agencies.
  • Strong organizational and execution skills with the ability to manage multiple priorities.
  • Expert understanding of digital advertising KPIs and how media solutions drive outcomes.
  • Strong communication skills with the ability to collaborate across teams and engage with clients.
  • Bachelor’s degree or equivalent combination of education and experience.

Preferred Requirements

  • Experience with Salesforce or other CRM platforms.
  • Direct agency sales experience, specifically calling on programmatic teams.
  • Exposure to analyzing campaign data and presenting insights to stakeholders.
  • Experience working cross-functionally with implementation, analytics, or sales teams.
  • Familiarity with AI-driven decision-support tools (ex. ChatGPT, Gemini AI) or automation tools (ex. Zapier).
  • Comfort working in dynamic or evolving environments.
  • Proven track record of meeting or exceeding quota in digital media, data, or programmatic sales environment.

Compensation

  • Base salary range: $175,388 - $206,111.
  • On-target earnings (OTE) range: $236,775 - $278,250 (does not include accelerators or sales plan incentive funds).
  • Equity in Fetch.
  • Benefits include 401k match, medical/dental/vision, education reimbursement, PTO, and more.

Skills

SalesforceLinkedInZoomInfoProgrammatic AdvertisingDspsTtdYahoo DspStackadaptCapiAI ToolsChatGPTGemini AiZapierDigital Advertising KpisCRM

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