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Market Development Representative

50k – 65kUnited StatesRemote2+ YOE
Summary

Market Development Representative generating qualified pipeline for Sales through inbound lead qualification and outbound prospecting to radiology groups and health systems. Requires 2+ years sales experience and healthcare/radiology background.

About the role

What You’ll Do

  • Manage and qualify inbound leads from marketing campaigns, website forms, events, and partner channels
  • Conduct personalized outbound outreach (email, LinkedIn, phone) to targeted accounts to generate new pipeline
  • Research target accounts — radiology practices, health systems, and academic centers — to map org structure and identify the right stakeholders
  • Tailor outreach based on persona (clinical, economic, strategic, technical), segment, and likely use case
  • Master the Rad AI story and clearly articulate our value to radiologists, IT leaders, and executive buyers
  • Partner closely with Account Executives to build qualified pipeline and hand off meetings that align to agreed-upon SLAs
  • Document all activity, notes, and lead status accurately and consistently in HubSpot
  • Execute and refine sequenced cadences across key segments (private practice, community systems, academic centers, IDNs)
  • Share feedback on messaging, ICP fit, objections, and lead quality to continuously improve Marketing and Sales alignment
  • Meet and exceed core MDR metrics: activities, meetings set, show rates, and qualified pipeline created

What We're Looking For

  • 2+ years of experience in a Sales, Sales Development, or Business Development role (B2B SaaS preferred)
  • Experience engaging senior stakeholders — clinical leaders, CIOs, CFOs — in complex technical sales environments
  • Background in radiology or healthcare required — you understand the environment, the buyers, and how SaaS solutions fit into these markets
  • Proven track record of booking meetings and generating qualified pipeline for a sales team
  • Excellent communication skills — clear, confident, and curious across email and live conversations
  • Proficiency with CRM and sales engagement tools (HubSpot, ZoomInfo, LinkedIn Sales Navigator, Outreach/Apollo, etc.)
  • Strong research and account-mapping skills — you identify the real buyer and craft messages that land
  • Tenacious self-starter who takes ownership of pipeline generation and follows through consistently
  • Resilient and motivated by challenge — you treat objections as opportunities to sharpen your approach
  • Organized and process-driven: clean CRM data, disciplined follow-up, and consistent use of sequences
  • Genuine passion for mission-driven technology that improves clinician experience and patient outcomes

Benefits

  • Comprehensive Medical, Dental, Vision & Life insurance
  • HSA (with employer match), FSA, & DCFSA
  • 401(k)
  • 11 Paid Company Holidays
  • Flexible PTO policy
  • Annual company-wide offsite
  • Periodic team offsites
  • Annual equipment stipend
Skills
HubSpotZoomInfoLinkedIn Sales NavigatorOutreachApolloCRMB2B SaaSOutbound ProspectingLead QualificationAccount Mapping
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