Market Development Representative
Market Development Representative generating qualified pipeline for Sales through inbound lead qualification and outbound prospecting to radiology groups and health systems. Requires 2+ years sales experience and healthcare/radiology background.
What You’ll Do
- Manage and qualify inbound leads from marketing campaigns, website forms, events, and partner channels
- Conduct personalized outbound outreach (email, LinkedIn, phone) to targeted accounts to generate new pipeline
- Research target accounts — radiology practices, health systems, and academic centers — to map org structure and identify the right stakeholders
- Tailor outreach based on persona (clinical, economic, strategic, technical), segment, and likely use case
- Master the Rad AI story and clearly articulate our value to radiologists, IT leaders, and executive buyers
- Partner closely with Account Executives to build qualified pipeline and hand off meetings that align to agreed-upon SLAs
- Document all activity, notes, and lead status accurately and consistently in HubSpot
- Execute and refine sequenced cadences across key segments (private practice, community systems, academic centers, IDNs)
- Share feedback on messaging, ICP fit, objections, and lead quality to continuously improve Marketing and Sales alignment
- Meet and exceed core MDR metrics: activities, meetings set, show rates, and qualified pipeline created
What We're Looking For
- 2+ years of experience in a Sales, Sales Development, or Business Development role (B2B SaaS preferred)
- Experience engaging senior stakeholders — clinical leaders, CIOs, CFOs — in complex technical sales environments
- Background in radiology or healthcare required — you understand the environment, the buyers, and how SaaS solutions fit into these markets
- Proven track record of booking meetings and generating qualified pipeline for a sales team
- Excellent communication skills — clear, confident, and curious across email and live conversations
- Proficiency with CRM and sales engagement tools (HubSpot, ZoomInfo, LinkedIn Sales Navigator, Outreach/Apollo, etc.)
- Strong research and account-mapping skills — you identify the real buyer and craft messages that land
- Tenacious self-starter who takes ownership of pipeline generation and follows through consistently
- Resilient and motivated by challenge — you treat objections as opportunities to sharpen your approach
- Organized and process-driven: clean CRM data, disciplined follow-up, and consistent use of sequences
- Genuine passion for mission-driven technology that improves clinician experience and patient outcomes
Benefits
- Comprehensive Medical, Dental, Vision & Life insurance
- HSA (with employer match), FSA, & DCFSA
- 401(k)
- 11 Paid Company Holidays
- Flexible PTO policy
- Annual company-wide offsite
- Periodic team offsites
- Annual equipment stipend
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