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ForusForusNew York, NY

Brand Design Lead

Own and evolve Forus' visual identity and creative direction across all touchpoints. Build brand systems and lead creative initiatives while partnering with marketing, product, and leadership.

200k – 270k
On-site7+ YOEBrand Design

About the role

Responsibilities

  • Own and evolve Forus’ visual identity and creative direction across web, campaigns, content, events, video, sales materials, recruiting, and internal communications
  • Translate company, audience, and campaign objectives into creative concepts that are distinctive, clear, and commercially effective
  • Build the brand systems, templates, asset libraries, and guidelines that allow teams across Forus to create high-quality work quickly
  • Lead major creative initiatives from concept through execution, balancing strategic direction with hands-on design when needed
  • Partner closely with product design to create a coherent experience from the first brand interaction through the product itself
  • Source, brief, and direct agencies, freelancers, studios, and production partners while maintaining a consistently high creative bar
  • Use AI and emerging creative tools to increase the speed, range, and quality of what our team can produce

Requirements

  • 7–12 years of experience in brand design, creative direction, or visual design, ideally within a high-growth technology or consumer company
  • A portfolio demonstrating exceptional craft across brand systems, web, campaigns, content, and other digital and physical experiences
  • A strong point of view on design and the ability to clearly articulate the reasoning behind creative decisions
  • Experience building and evolving a brand system rather than only producing work within an established one
  • Experience directing agencies, freelancers, or internal creative contributors toward a unified vision
  • Track record of moving quickly, finding shortcuts, and going to unreasonable lengths to deliver on goals
  • High NPS with your former teammates

Nice-to-Haves

  • Experience within a high-growth technology or consumer company

Benefits

  • Fully covered medical, vision, and dental insurance
  • Memberships for One Medical, Talkspace, Teladoc, and Kindbody
  • Unlimited paid time off (PTO) and 16 weeks of parental leave
  • 401K plan setup, FSA option, commuter benefits, and DashPass
  • Lunch at the office every day and Dinner at the office after 7 pm
  • Competitive compensation with meaningful equity

Skills

Brand DesignVisual IdentityCreative DirectionBrand SystemsWeb DesignCampaign DesignContent DesignEvent DesignVideo ProductionAgency Management

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