Own and execute Harper's content program across blog, email, social, and field assets. Write, edit, and manage customer stories and thought leadership while tracking performance to drive authority and conversions.
110k – 150k/yr
On-site3+ YOEContent Marketing
About the role
What you'll do
Own the content calendar. Plan, manage, and execute Harper's content program across blog, email, social, and field marketing assets — keeping the calendar organized and stakeholders aligned.
Write and edit across formats. Produce high-quality blog posts, customer stories, thought leadership, email copy, and sales enablement materials.
Develop customer stories. Interview customers, find the compelling narratives, and turn them into case studies, testimonials, and stories that build trust with prospects.
Support field marketing. Create and maintain the assets that help Harper show up effectively at events, in partnerships, and in direct sales conversations.
Collaborate on thought leadership. Work with founders and subject matter experts to develop and publish perspectives that position Harper as a voice in commercial insurance.
Track content performance. Monitor engagement, reach, and conversion for content assets, and use the data to inform future planning and priorities.
Who you are
You're a strong writer who can adapt tone and format across a wide range of content types without losing quality.
You've managed a content calendar with multiple contributors and formats and kept it running on schedule.
You know how to turn a 30-minute customer interview into a story that makes a prospect say "that sounds like me."
You understand the difference between content that builds authority and content that fills a quota.
You're highly organized and can track multiple projects at different stages without things falling through the cracks.
You have a point of view on what good content looks like — and the conviction to advocate for it.
You're based in San Francisco or willing to relocate.
Requirements
3+ years of content marketing experience, with a portfolio that demonstrates range across formats (long-form, short-form, email, and assets)
Strong writing and editing skills with demonstrable ability to adapt voice and tone for different audiences and channels
Experience managing a content calendar and coordinating content production with multiple stakeholders
Ability to conduct interviews and distill complex or technical information into clear, accessible narratives
Working knowledge of content performance metrics and the ability to use data to inform planning decisions
Highly organized with strong project management instincts
Nice to have
Experience writing for a B2B or SMB audience, particularly in financial services, insurance, or a related industry
Background developing SEO-informed content in partnership with an SEO strategist
Experience creating sales enablement materials or field marketing assets
Familiarity with content management systems, email platforms, and basic design tools
Exposure to thought leadership and executive content programs
Compensation & logistics
Salary: $110,000–$150,000, plus performance bonus and equity
Location: On-site, San Francisco. Based here or willing to relocate.
Schedule: Monday–Friday, long days, in the building with the team.
Benefits: Uber commuter benefits, Meals provided — breakfast, lunch, and dinner, Snacks, drinks, and coffee stocked daily, Free gym membership, Health, dental, and vision insurance
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