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Executive Social and Communications Manager

108k – 135kSan Francisco, CAHybrid4+ YOE
Summary

Strategic partner to CEO and executives managing end-to-end executive social presence, thought leadership campaigns, and integrated communications across social, media, and events. Requires 4-7 years supporting senior leaders with strong content creation and storytelling skills.

About the role

Responsibilities

  • Serve as a strategic partner to the CEO and select executives, developing integrated annual communications plans across owned, earned, social, and emerging media
  • Own executive social media presence end-to-end (strategy, content calendars, copywriting, production, and community engagement) with LinkedIn and X as flagship platforms
  • Shape the playbook for how Lyft leaders show up in the world, establishing tone, best practices, and frameworks that scale across the executive bench
  • Develop thought leadership campaigns and roadmaps that position executives as industry leaders while reinforcing Lyft's purpose and business priorities
  • Manage execution across all external executive communications: with media, at speaking engagements, and on social channels
  • Design and execute digital strategy around executive events and appearances: pre-event positioning, real-time coverage, and post-event amplification across social and beyond
  • Lead experimentation in emerging formats and platforms, identifying new content types that expand executives' reach and engagement on social platforms
  • Track KPIs to measure impact, learn from insights, and pivot as needed

Requirements

  • Meaningful experience supporting executives across both strategy and execution - typically 4-7 years
  • Experience supporting individuals with a track record of impactful media placements and growth in social engagement and influence
  • Ability to fluidly navigate between strategy, media relations, and social content execution
  • Content creation skills across copy, video, and visual formats, including on-the-fly content capture and editing short-form video clips made for social
  • Ability to translate complex business ideas into clear, compelling, short narratives through asking questions, connecting dots, and zooming out

Benefits

  • Great medical, dental, and vision insurance options with additional programs available when enrolled
  • Mental health benefits
  • Family building benefits
  • Child care and pet benefits
  • 401(k) plan with company match
  • Discretionary paid time off (salaried team members); 15 days paid time off (hourly team members); 12 observed holidays
  • 18 weeks of paid parental leave (biological, adoptive, and foster parents eligible)
  • Subsidized commuter benefits
  • Monthly Lyft credits and complimentary Lyft Pink membership
Skills
Executive CommunicationsSocial Media StrategyContent CreationLinkedInX/TwitterThought LeadershipMedia RelationsVideo EditingCopywritingKPI Tracking
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