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Director of Social Media

Leads organic social media strategy and team across major platforms for AI music company Suno, driving growth, engagement, and cultural relevance through culturally-fluent content and rapid trend response. Requires 8-10+ years experience leading social at consumer/entertainment brands.

225k – 250kLos Angeles, CANew York, NYGrowth MarketingOnsite8+ YOE

About the role

Responsibilities

  • Own Suno’s organic social strategy across TikTok, Instagram, YouTube, X, Threads, and emerging platforms—setting vision, audiences, pillars, and cadence.
  • Develop and lead social team, hiring community managers, creators, editors to ship high-volume, culturally-fluent content.
  • Define social voice and creative point of view—playful, musical, irreverent.
  • Lead in-house content production from concept to edit, partnering with Brand, Creative, Content teams.
  • Identify and react to trends, memes, cultural moments with rapid content.
  • Build creator and community ecosystem via partnerships, UGC, community-led storytelling.
  • Partner cross-functionally with Brand, Product Marketing, Comms, Artist Relations, Growth.
  • Own social KPIs, performance reporting, and data-driven strategy.
  • Develop platform-native strategies and social operations (calendars, workflows, playbooks).

Requirements

  • 8–10+ years social media experience, leading at consumer brand, music/entertainment company, or agency.
  • Proven track record building/leading social teams.
  • Deep fluency in TikTok, Instagram, YouTube, X, Threads.
  • Creative skills in video, editing, copy, design.
  • Track record of organic growth with case studies.
  • Strong brand instincts, cross-functional leadership.
  • Fluency in social analytics.
  • Love of music and internet culture.
  • Bias toward action in high-intensity environment.

Perks & Benefits

  • Company Equity Package
  • 401(k) with 3% Employer Match & Roth 401(k)
  • Medical, Dental, & Vision Insurance (PPO w/ HSA & FSA)
  • 11 Paid Holidays + Unlimited PTO & Sick Time
  • 16 Weeks Paid Parental Leave
  • Creative Education Stipend
  • Generous Commuter Allowance
  • In-Office Lunch (5 days/week)

Skills

TikTokInstagramYoutubeX (Twitter)ThreadsSocial Media StrategyContent CreationVideo EditingSocial AnalyticsCommunity Management

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