Leads enterprise product positioning, messaging, and sales enablement for SaaS platform targeting scientific users. Partners with Sales, Product, and Customer Success to craft narratives, launch campaigns, and drive high-value deals. Requires 5+ years in SaaS product marketing with PLG and enterprise experience.
Salary not listed
Remote5+ YOEProduct Marketing
About the role
Responsibilities
Develop and own enterprise messaging and positioning that resonates with technical, scientific, and non-technical buyers alike
Partner closely with Sales, Customer Success, and Product to deeply understand our users, translate insights into compelling product narratives, and support the sales process for high value enterprise deals
Lead sales enablement strategy: create content, training, and collateral to empower the GTM team with tools to drive adoption and revenue
Launch new enterprise features and offerings with full-funnel campaigns tailored to our largest customer segments
Analyze market trends, competitive landscape, and customer behavior to refine strategy and drive differentiation
Serve as the voice of the enterprise customer within BioRender, ensuring we build the right solutions and communicate them effectively
Requirements
5+ years of product marketing experience in SaaS, with a strong track record in PLG and Enterprise sales motions
Clear track record of developing messaging that resonates with enterprise buyers and complex user ecosystems
Deep understanding of sales enablement: how to equip GTM teams with the tools and messaging they need and partner with Sales to close deals
Excellent communication and storytelling skills with a knack for translating complex ideas into compelling narratives
Strong analytical skills; you're data-driven and know how to back your recommendations with evidence
Highly cross-functional and collaborative; you work well across Product, Sales, and Customer Success teams
Skills
SaaSProduct MarketingSales EnablementGo-to-Market StrategyMessaging And PositioningProduct-Led GrowthEnterprise SalesAnalytical SkillsStorytellingCross-Functional Collaboration
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