Principal Product Designer, Presence
Leads ecosystem-scale product design for Reddit’s Presence initiatives, connecting profiles, identity, business tools, discovery, navigation, and participation into a coherent experience. The role requires Principal-level product design experience, systems thinking, executive influence, and fluency with AI-assisted prototyping.
About the job
Responsibilities
- Define the UX architecture for Presence across profiles, identity, business tools, community context, discovery, and new product surfaces.
- Translate broad company priorities into multi-year experience strategy, decision frameworks, and sequenced paths from the current product to the future state.
- Create shared models, interaction patterns, navigation approaches, and experience principles that multiple teams can build against.
- Resolve overlaps, gaps, and conflicting approaches across teams before they become fragmented user experiences or duplicated investments.
- Influence product direction and planning with senior Product, Engineering, Research, Data Science, Content Design, and Design leaders.
- Lead UX framing for high-stakes ecosystem decisions, presenting recommendations, alternatives, risks, and success signals to senior executive audiences.
- Use AI-assisted design and coding tools to prototype future-state concepts, test system behavior, expose edge cases, and accelerate strategic decisions.
- Raise the quality bar for interaction design, information architecture, accessibility, trust, and systems coherence while mentoring senior designers.
Requirements
- 10–12+ years of product design experience, including leadership of platform-scale or ecosystem-level initiatives across multiple product areas in consumer technology.
- A portfolio showing Principal-level scope, including original product vision, systems architecture, exceptional interaction design, executive influence, end-to-end coherence, and measurable impact beyond a single team or launch.
- Experience defining foundational product architecture, shared interaction models, or platform strategies adopted by multiple teams.
- Strong ability to influence product priorities and executive decisions without direct authority.
- A track record of connecting long-term product vision to executable near-term launches, experiments, and organizational commitments.
- Expert interaction design and information architecture skills, with sound judgment about when to reuse, evolve, or create new patterns.
- Fluency with AI-assisted design and coding workflows, especially using prototypes to validate system behavior and improve strategic decisions.
- Strong understanding of research, data, experimentation, accessibility, and technical constraints, plus exceptional communication and facilitation skills.
Benefits and Compensation
- Comprehensive healthcare benefits and income replacement programs.
- 401(k) with employer match.
- Global benefit programs supporting workspace, professional development, caregiving, and lifestyle needs.
- Family planning support.
- Gender-affirming care.
- Mental health and coaching benefits.
- Flexible vacation and paid volunteer time off.
- Generous paid parental leave.
- Equity in the form of restricted stock units; select positions may also be eligible for commission.
- Base salary range: $223,600–$313,000 USD.
- Final offer amounts depend on skills, experience, and relevant credentials.
Skills
Product Design, Ux Architecture, Interaction Design, Information Architecture, Ai-Assisted Design, Ai-Assisted Coding, Prototyping, Accessibility, User Research, Data Experimentation, Content Design, Systems Architecture, Executive Communication
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