Client Account Manager II

Responsibilities

• Lead and manage a portfolio of key enterprise client accounts, spanning various industries including retail, leisure, and tech-adjacent sectors.
• Launch, serve, and optimize campaigns for clients, ensuring maximum ROI and campaign success for specific client goals.
• Proactively engage in meaningful conversations with customers about digital media, including CTV advertising.
• Develop and execute strategic account plans to drive revenue growth, retention, and expansion opportunities within existing client accounts.
• Identify and capitalize on upsell and cross-sell opportunities, leveraging digital media and advertising experience to maximize revenue potential.
• Collaborate closely with internal teams, including sales, product, and support, to ensure seamless execution of client campaigns and initiatives.
• Monitor and analyze campaign performance metrics, providing insights and recommendations to optimize client campaigns and drive superior results.
• Act as a trusted advisor to clients, providing expert guidance, industry insights, and best practices to help them achieve their advertising objectives.
• Stay informed about industry trends, market dynamics, and competitive landscape to anticipate client needs and proactively address challenges.
• Provide mentorship and support to junior account management team members.
• Leverage internal AI tools to quickly summarize account performance, surface optimization opportunities, and draft clear client-ready recommendations and talking points (including for CTV conversations).

Requirements

• 4+ years in sales or account management in the digital advertising or performance marketing industry.
• Strong understanding of the digital media and advertising landscape, with experience talking to customers about digital media, including CTV advertising.
• Experience with digital media platforms, MMPs, or supporting tools, working with major agencies.
• Strong comfortability with data, with the ability to analyze campaign performance metrics and provide actionable insights.
• Exceptional communication and interpersonal skills, with the ability to build rapport, influence stakeholders, and navigate complex client relationships.
• Comfortable picking up the phone and engaging in conversations with customers about digital media.
• Strategic thinker with the ability to develop and execute account plans, identify opportunities, and drive initiatives to achieve business objectives.
• Results-driven and customer-focused, with a passion for delivering exceptional service and value to clients.
• Highly relationship-driven, with the ability to foster strong partnerships across client and cross-functional teams.
• Bachelor's degree in business, marketing, advertising, or related field.
• Experience working with enterprise-level clients or agencies, managing complex accounts and large budgets.

Nice-to-Haves

• Curious mindset with a propensity to ask a lot of questions and seek opportunities for growth.
• Certifications or training in digital advertising platforms, performance marketing, or related disciplines.
• AI-first workflow: Comfortable using AI tools to speed up analysis, reporting, and account planning while validating outputs against source-of-truth data.