Content Marketing Lead
Lead content marketing efforts to advance brand narrative across shortform and longform channels. Create exceptional written content, video clips, and visual assets while extending executive voices and building audience reach.
What You’ll Do
- Advance the Squint narrative across channels as the primary creator of content that grows Squint’s reach and relevance
- Work across shortform (social, website) and longform (case studies, blog) content, creating supporting assets to grab attention
- Continuously gather inspiration from customer wins, new features, and factory floor insights to build multi-channel content series
- Help Squint execs produce social content, longform posts, and talktracks for speaking engagements while maintaining consistent brand voice
- Create content across multiple formats using AI-enabled design tools (Canva, Figma) and video editing tools (Descript, Screen Studio)
About You
- Write with precision, clarity, and intention
- Have proven methods for learning about customers—their motivations, pain points, and trust signals
- Understand channel and algorithm optimization to increase reach, engagement, and impact
- Love to collaborate and value good briefs and outside perspectives
- Pre-existing familiarity with industrial operations is an asset
What You’ll Bring
- Portfolio demonstrating strong writing across formats: longform and short, market-facing and customer-facing
- Proven approach to audience understanding and audience-building
- Experience at a startup making creative and strategic decisions
- Strong POV on quality with ability to right-size for speed, channel, and experimentation
Benefits
- Competitive Salary and Equity
- Comprehensive Medical, Vision, and Dental care
- Flexible PTO Policy
- Lunch and Dinner Service
- Wellness Benefit
- Maven Family Planning Benefits
- Partnership with Care.com
- Mental Health Services
- 401(k) Retirement Plan
- Pre-Tax Commuter Benefit for Parking & Public Transit
- Company-wide Retreats
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