Responsibilities
- Write high-impact copy for paid social ads across Instagram, Facebook, and TikTok: hooks, headlines, primary text, and scripts.
- Review briefs from the growth team and sharpen the copy inside them before they go to production.
- Help shape the copywriting frameworks and playbooks our growth team runs on.
- Build AI-powered tools and workflows that make strong copy repeatable at scale.
- Use creative testing and performance data to learn what wins and sharpen the next round of copy.
- Expand into email marketing and SEO copy over time.
Requirements
- A killer portfolio of direct-response copy written for live Meta and/or TikTok campaigns, with results you can speak to.
- Serious headline range—from clean brand lines to Daily Mail / TMZ-style hooks that stop the scroll, written straight.
- Performance training—a real grasp of why an ad wins or loses: audiences, angles, and hooks, not just wordsmithing.
- Volume at pace—proven ability to produce many strong copy variants fast without the quality falling off.
- Hands-on AI fluency—you already use AI tools to build repeatable copy systems, not just draft one-offs.
- Self-direction with coachability—you can run solo off a brief, take direction well, and get to a great output fast.
- A proactive mindset—you spot what’s missing and bring ideas without being asked.
Nice-to-Haves
- Experience at a consumer subscription app, a growth agency running paid social, or a DTC/ecommerce brand.
- Lifecycle/email marketing or SEO writing experience.
- A love of music and an eye for culture.
Compensation
This is a month-to-month contract role on 30-day terms, paying $75 to $120 per hour depending on experience, at roughly 10 to 20 hours per week to start, with room to scale to 20 to 40 hours as the engagement grows.