Senior Product Manager, Caper Recommendations & Personalization

Responsibilities

• Set and own the vision for recommendations and personalization on the Caper Cart.
• Drive engagement by growing customer interactions and developing monetizable surfaces serving savings, discovery, and health-focused shoppers.
• Own recommendation and item-ranking systems, using machine learning, LLM-based techniques, and real-time signals such as cart location and motion, lists, search, and Instacart personalization data.
• Drive AI-first innovation by shipping new content types and leading the architecture for capturing real-time, in-session personalization signals.
• Partner with Design to create intuitive cart-screen interactions from complex personalization logic.
• Observe shopper behavior in labs and partner stores, test features, and iterate based on findings.
• Lead an experiment-driven roadmap and align senior stakeholders on strategy, tradeoffs, and progress.
• Partner with Engineering, Data Science, Design, Ads, and Operations from discovery through launch.
• Write clear product requirements documents and define measurable success criteria.

Requirements

• 3+ years of product management experience or equivalent practical experience.
• Experience partnering with machine learning or data science teams to ship models into a production consumer product.
• Experience defining and driving engagement or relevance metrics through experimentation.
• Strong data analysis and quantitative decision-making skills in ambiguous environments.
• Track record of close partnership with UX design teams and applying design thinking throughout product development.
• Strong communication and influencing skills, including presenting to large groups and aligning senior stakeholders on strategy and tradeoffs.

Nice-to-Haves

• Experience building recommendation, personalization, ranking, or search products.
• Experience with consumer-facing hardware, IoT, or physical retail products.
• Familiarity with retail, grocery, advertising, or marketplace recommendation systems.

Compensation and Benefits

• ATS-listed base salary range: $184,000–$233,000 USD annually, depending on permanent work location.
• Eligible for a new-hire equity grant and annual refresh grants.
• Benefits are provided under Instacart’s Flex First remote work policy.

The role is remote for US-based candidates.