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Brand Design Manager

Leads creative vision and execution for Stellar's brand across digital, campaigns, events, and activations. Manages design team, external agencies, and produces hands-on work while evolving visual identity systems. Requires 7+ years design experience with 2+ years leading teams and expertise in Figma/Adobe Suite.

145k – 215kNew York, NYBrand DesignHybrid7+ YOE

About the role

Responsibilities

  • Take ownership of creative vision and execution across all channels — digital, social, brand campaigns, activations, and events.
  • Establish and evolve SDF's visual identity and design system, developing brand guidelines and toolkits.
  • Lead creative output for flagship programs including Meridian 2026 and the Stellar House series, spanning environmental design, event identity, collateral, signage, swag, and digital assets.
  • Direct the design and production of integrated marketing creative — including paid digital, organic social, email, web, and campaign assets.
  • Manage and mentor a high-performing design team, providing clear creative direction, actionable feedback, and ongoing development support.
  • Own external agency and production vendor relationships end-to-end: briefing, directing, and quality-controlling output.
  • Partner with the Sr. Director of Experiential Marketing and cross-functional stakeholders to deliver integrated creative strategies.
  • Pitch and present creative concepts to leadership; translate business objectives into compelling, executable creative strategies.
  • Proactively identify and resolve creative bottlenecks; continuously improve team workflows, briefing processes, and production timelines.
  • Bring a broad view of creative excellence across media; produce polished, on-brand design work yourself across digital, campaign, and experiential contexts.

Requirements

  • 7+ years of design experience, including at least 2 years leading or managing a design team or multi-disciplinary creative function.
  • Hands-on design practice with a portfolio reflecting both craft and leadership across brand identity, digital, campaign, and experiential design.
  • Deep expertise in building and stewarding brand identity systems.
  • Experience directing creative output across multiple channels: digital, social, campaign, environmental, and event.
  • Track record of owning external agency and vendor relationships end-to-end.
  • Expert-level proficiency in Figma and Adobe Creative Suite (Illustrator, Photoshop, InDesign).
  • Experience driving cross-functional creative work with minimal oversight, including developing creative strategy and presenting to senior leadership.
  • Ability to write clear, well-structured creative briefs.
  • Strong organizational instincts to manage multiple workstreams under deadline pressure.
  • Genuine curiosity about and working knowledge of the blockchain, fintech, or Web3 space.

Nice-to-Haves

  • Direct experience in crypto, DeFi, Web3, or financial technology marketing.
  • Motion graphics, video production, or animation experience.
  • Background in experiential or environmental design.
  • Experience scaling a design function: hiring, building process, and raising the creative bar.
  • Familiarity with 3D design or spatial visualization tools.

Compensation

  • Base salary range: $145,000-$215,000, depending on job-related knowledge, skills, experience, and location.
  • Lumen-denominated grants.
  • Competitive health, dental & vision coverage; flexible time off + 15 company holidays; generous paid parental leave; gym reimbursement; 401K with 4% match; commuter benefits; and more.

Skills

FigmaAdobe IllustratorAdobe PhotoshopAdobe IndesignBrand Identity SystemsDesign SystemsEnvironmental DesignMotion Graphics3D DesignWeb3

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