Sole design lead for onX Fish, owning end-to-end product design across iOS, Android, and web. Focuses on turning complex geospatial and environmental data into intuitive, map-first interfaces for anglers while collaborating daily with product and engineering.
139k – 174k
Hybrid8+ YOEProduct Design
About the role
Responsibilities
Own the end-to-end design for onX Fish across iOS, Android, and responsive web — from concept through shipped, polished UI.
Design data-dense, map-first interfaces that make complex geospatial, environmental, and species data useful and accessible to anglers.
Work within fast, non-linear product cycles — picking up prototypes, PRDs, and engineering spikes already in motion and elevating them with strong design judgment.
Collaborate daily with product, engineering, and data partners as a co-builder, contributing to UX decisions in real time rather than through sequential handoffs.
Independently synthesize strategy documents, user research, and data to identify the highest-impact design work and bring a point of view without waiting for explicit assignments.
Create design iterations that drive both divergent ideation and convergent decision-making; ultimately landing on a strong design POV and recommendation with a clear rationale.
Set a high bar for Design in onX Fish, ensuring beautiful UI, UX consistency, and usability across the product surface.
Design AI-powered features, including conversational interfaces, recommendation systems, and AI-assisted workflows.
Look for opportunities to embed AI as a repeatable co-pilot in daily workflows by integrating experimentation into real work.
Requirements
Bachelor’s degree in Product Design, HCI, Visual Design, or equivalent experience.
Eight (8) or more years of relevant experience, including at least five (5) years of product design experience shipping consumer-facing digital products, particularly for data-rich or geospatial experiences.
Cross-platform design experience spanning iOS, Android, and responsive web.
Proven ability to work at high velocity within cross-functional teams, contributing design judgment inside fast-moving delivery cycles.
Native fluency with AI tools in your design workflow; using them daily to prototype, ideate, and explore.
Strong instinct for map-based and geospatial interfaces, with experience designing spatial data visualizations and layered information overlays.
Communication style that converges toward decisions: present recommendations, not process walkthroughs.
High agency and self-direction — pull context from available resources, form your own point of view, and create clarity in ambiguity.
A strong curiosity for exploring new technologies, including AI.
Permanent US work authorization.
Ability to travel quarterly for multiple days to a corporate office or other onX strategic location.
Portfolio demonstrating strong information design skills, including the ability to turn complex, data-dense experiences into clear, intuitive, and usable interfaces across platforms.
Nice-to-Haves
Experience designing for outdoor recreation, fishing, or adventure-focused consumer products.
Familiarity with species data, environmental datasets, or scientific data visualization.
Experience designing conversational UI or AI-powered recommendation experiences.
An active angler or outdoor enthusiast who understands the end user firsthand.
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