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Pump.coPump.coSan Francisco, CA

Product Marketing Manager

Owns product positioning, messaging, launches, and GTM strategy for B2B SaaS platform. Collaborates cross-functionally on content, SEO, PR, events, and sales enablement while requiring 3-5 years product marketing experience in developer tools.

100k – 150k/yr
On-site3+ YOEProduct Marketing

About the role

What you’ll do

  • Own product positioning, messaging, and go-to-market strategy across all channels
  • Collaborate with product and engineering teams to deeply understand our platform and translate features into customer benefits
  • Write and publish high-quality content including blogs, landing pages, customer case studies, product updates, and email campaigns
  • Lead SEO strategy and execution to increase inbound traffic and organic visibility
  • Manage external PR efforts to grow brand awareness in tech and startup media
  • Plan and execute field and virtual events, including trade shows, webinars, and customer roundtables
  • Partner with the sales team to create collateral, one-pagers, and pitch decks that align with buyer personas
  • Track and report key product marketing KPIs including campaign performance, traffic, engagement, and conversions
  • Be the voice of the customer — conduct market and competitor research to help shape positioning and inform product decisions
  • Collaborate with the demand gen team to align messaging across paid and organic campaigns

You should have

  • 3-5 years of experience in product marketing, preferably in B2B SaaS or developer tools
  • Proven experience with SEO, PR outreach, content marketing, and event strategy
  • Excellent writing and storytelling skills — you can distill complex ideas into clear, digestible messaging
  • Familiarity with platforms like Twilio and Courier (or similar communication APIs) and comfort marketing technical products
  • Strong project management skills and the ability to drive cross-functional alignment
  • Data-driven mindset with experience using tools like Google Analytics, Hubspot, or similar
  • Comfortable working in a fast-paced, highly collaborative, startup environment

Benefits

  • Comprehensive healthcare and dental coverage for you
  • 401(k) plan
  • Generous PTO: 13 accrued days, plus company shutdown December 24th—January 1st
  • Free lunch & dinner at the office
  • Annual company-paid retreats
  • Developmental bonuses: support for professional development opportunities tied to cloud and related fields

Compensation: $100,000—$150,000 USD

Skills

SEOPrContent MarketingGoogle AnalyticsHubSpotTwilioCourierCommunication ApisProduct PositioningGo-to-Market Strategy
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