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ZippymhZippymhDallas, TX

Marketing Generalist

The Marketing Generalist will execute cross-channel campaigns and create content for product launches, lifecycle programs, partners, sales teams, websites, and social media. The role requires 4+ years of marketing experience, strong writing and project management skills, and comfort collaborating across fintech teams.

Salary not listed
Hybrid4+ YOEGrowth Marketing

About the role

Responsibilities

  • Execute marketing campaigns supporting product launches, partner initiatives, and company growth.
  • Develop clear, compelling content across email, web, social media, sales collateral, and customer communications.
  • Support lifecycle marketing programs with content that educates customers and improves engagement throughout the lending journey.
  • Create print and digital marketing materials for partners and sales teams.
  • Use AI and emerging marketing tools to accelerate content creation, streamline workflows, and increase initiative impact.
  • Help manage the company’s social media presence through content planning and execution.
  • Collaborate with Product, Sales, Operations, Compliance, and Engineering on marketing initiatives.

Requirements

  • 4+ years of experience in marketing, product marketing, content marketing, or marketing communications.
  • Excellent writing and editing skills, including the ability to simplify complex ideas.
  • Experience creating content for email, web, social media, and sales collateral.
  • Strong project management skills and ability to manage multiple priorities.
  • Comfort working in a fast-paced environment with evolving priorities.
  • Experience collaborating across cross-functional teams.
  • Strong attention to detail and commitment to high-quality customer experiences.
  • Curiosity about marketing technologies, including AI tools that improve efficiency without sacrificing quality.
  • Strong preference for experience with Figma or other design tools and website/CMS platforms.
  • Experience in fintech, lending, mortgage, or financial services is strongly preferred.

Compensation and Benefits

  • Competitive salary with potential annual bonuses and variable pay.
  • Equity for all employees.
  • Medical, dental, and vision insurance, plus company-subsidized short-term disability, long-term disability, and life insurance.
  • Medical and dependent-care flexible spending accounts.
  • Training and licensing support.
  • Generous paid time off.
  • Wellbeing programs, including Headspace, Gympass+, Fetch, Spring Health, SoFi, Perkspot, and Ladder.
  • Paid parental leave.
  • No-meeting Wednesdays.
  • Career growth opportunities.
  • Remote-first culture with a vibrant Slack community.
  • Supportive, collaborative, and inclusive work environment.

Skills

Email MarketingContent MarketingProduct MarketingSocial MediaSales EnablementLifecycle MarketingCopywritingProject Managementartificial intelligenceFigmacontent management systems

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