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Radar LabsRadar LabsNew York, NY

Content Lead

Lead and execute Radar's content strategy as a hands-on writer. Create high-quality blogs, webinars, customer stories, emails, and sales content while leveraging AI, SEO, and editorial best practices to drive pipeline and revenue.

175k – 215k
On-siteContent Marketing

About the role

Responsibilities

  • Own Radar’s content strategy, editorial calendar, and content engine
  • Write and publish exceptional content across blogs, customer stories, emails, webinars, social media, landing pages, and more
  • Build and scale Radar’s webinar program, from topic development and speaker recruitment to promotion and content repurposing
  • Turn complex topics like fraud prevention, location intelligence, geofencing, maps, and more into clear, compelling stories
  • Develop SEO and AI search strategies that increase Radar's visibility across search engines and AI-powered answer experiences
  • Partner with Marketing, Sales, Product, and Customer Success to create content that supports pipeline and revenue growth
  • Measure performance and continuously improve content quality, distribution, and business impact
  • Leverage AI throughout the content lifecycle to improve quality, speed, and scale

Requirements

  • Exceptional writer with outstanding copywriting and communication skills
  • Incredibly high quality bar and strong attention to detail
  • Experience creating content across multiple formats, including blogs, emails, social posts, webinars, and customer stories
  • Experience building content programs and editorial calendars that drive measurable business results
  • Experience running webinars, thought leadership programs, or recurring content series
  • Strong understanding of SEO, AI search, and modern content distribution
  • High agency with a bias toward action and ownership
  • AI-native and excited about using AI to create better content, not just more content

Nice-to-Haves

  • Experience turning complex technical concepts (e.g. fraud prevention, location intelligence, geofencing) into clear, compelling stories

Skills

Content StrategyCopywritingSEOAi SearchWebinarsEditorial CalendarThought LeadershipContent Distribution
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