Senior Growth Marketing Manager

Responsibilities

• Identify, build, and implement Host lifecycle strategies and campaigns across multiple channels (email, push, onsite, in-app) that nurture Hosts and drive incremental value.
• Drive a testing and learning agenda through extensive experimentation and in-depth user data analysis to scale successful strategies via automation.
• Translate business goals into accurate delivery requirements, including data, segmentation logic, and dynamic content needs.
• Own comprehensive reporting of KPIs, build dashboards to track performance, and communicate results to stakeholders.
• Partner with cross-functional teams (Product, Engineering, Data Science, Creative) to build roadmaps, own campaign workflows, and evangelize Host Engagement.

Requirements

• 8+ years of CRM experience in a consumer-facing, fast-paced company with proven track record managing large-scale B2C automated lifecycle programs.
• Deep understanding of CRM strategy, marketing technology architecture, and relational databases; experience working directly with Production and Engineering teams.
• Exceptional project management skills; ability to navigate evolving team structures and collaborate across Engineering to Design.
• Proven quantitative and analytical skills with high proficiency in Excel and reporting tools like Tableau; intermediate SQL skills preferred.
• Superb verbal and written communication skills; comfort interpreting results and communicating insights to senior leadership.
• Passion for CRM and user engagement with strong ownership, eye for user flow, and methodical problem-solving.
• Bachelor's degree or equivalent combination of education and experience.

Nice-to-Haves

• Intermediate SQL skills.