Senior Product Manager - Growth & Monetization
Senior PM owning purchase flows, pricing, and conversion for a consumer subscription product. Leads experimentation and monetization infrastructure across mobile/web. Requires 8+ years experience with 4+ years in consumer mobile PM.
About the job
What You'll Do
- Own purchase flows and upsell strategy: Define and execute the product vision for how users discover, evaluate, and convert to paid membership across mobile and web, owning and driving new user conversion
- Lead experimentation: Design and run A/B tests on pricing surfaces, checkout flows, and monetization mechanics; use results to drive roadmap decisions
- Scale monetization infrastructure: Help scale the purchasing engine (paywall surface areas, in-app purchases, web checkout) to enable faster iteration and reduced time-to-market
- Drive cross-functional alignment: Own the pod roadmap and communicate priorities across Engineering, Design, Marketing, and senior leadership
- Champion customer informed decision making: Synthesize data, user research, and funnel analytics to continuously improve conversion quality and purchase experience
What You'll Bring
- Eight (8) years of relevant experience, with at least four (4) years in product management at a consumer-facing mobile software company
- Proven experience with subscription monetization: paywalls, pricing surfaces, checkout flows, or in-app purchase
- Strong experimentation instincts: you've designed and interpreted A/B tests that drove real decisions
- Fluency with data: you pull your own analysis, spot patterns, and translate metrics into product strategy
- Demonstrated use of AI tools to accelerate product workflows: from research and discovery to writing and decision-making, with evidence of going beyond surface-level use to drive real leverage
- Clear, concise communicator: written and verbal with a track record of influencing without authority
- Comfortable operating in fast-moving environments with ambiguity and competing priorities
- Permanent US work authorization is a condition of employment with onX
- Ability to travel quarterly for multiple days to a corporate office or other onX strategic location, such as a Basecamp
Added Bonuses
- Bachelor’s or master’s degree in Business, Economics, Computer Science or Engineering
- Previous experience with digital subscriptions, purchasing flows, onboarding experiences, and/or personalization capabilities
- Background in onboarding, activation, or freemium conversion
- Passion for outdoor recreation
Compensation & Benefits
- Salary range: $143,000 - $197,000
- Annual bonus of 10% based on company performance
- Grant of common share options with a vesting schedule
- Comprehensive health benefits, including a no-monthly-cost medical plan
- Paid parental leave of 13 weeks for birthing parents and 5 weeks for non-birthing parents
- 401k matching at 100% for the first 3% you save and 50% from 3-5%
- Company-wide outdoor adventures and amazing outdoor industry perks
- Annual "Get Out, Get Active" funds to fuel your active lifestyle
- Flexible time away package that includes PTO, STO, VTO, and paid holidays
Skills
Product Management, Subscription Monetization, A/B Testing, Data Analysis, Paywalls, Pricing Strategy, Checkout Flows, In-App Purchases, Cross-Functional Collaboration, AI Tools
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